
Degiro replaces Napa as Sevilla FC's main kit sponsor
Jul 03, 2022 23:07 pm UTC| Sports Economy Business
Sevilla FC will carry Amsterdam-based online investment platform Degiros logo on the front of their shirts as their new main shirt sponsor for the 2022/23 LaLiga season. Degiro replaces Naga after the latters reported...

F1 team Alpine pushing for female drivers in equal opportunities program
Jun 30, 2022 23:29 pm UTC| Sports Economy Business
Formula One team Alpine has launched a new program aiming to improve equal opportunities in motorsport by ensuring women drivers compete consistently, and a fund to finance female talent within motorsport. The...

PSG taps Qatar Airways as new front-of-shirt sponsor
Jun 30, 2022 22:55 pm UTC| Sports Economy Business
French soccer champions Paris Saint-Germain have inked a multi-year agreement with Qatar Airways as their new front-of-shirt sponsor. Since 2020, the state-owned airline of Qatar has paid the Ligue 1 team a reputed $5.2...

Mitchell & Ness to produce apparel, headwear, accessories for all 32 NHL teams
Jun 30, 2022 22:40 pm UTC| Sports Economy Business
The National Hockey League (NHL) has given lifestyle brand Mitchell Ness, the rights to produce licensed apparel, headwear and accessories for all 32 franchises. The NHLs current e-commerce connection with gear...

NBA to launch AR mobile in partnership with Pokémon Go developer Niantic
Jun 30, 2022 18:06 pm UTC| Sports Technology Economy Business
The NBA and its players association (NBPA) will launch an officially-licensed augmented reality (AR) mobile game dubbed the NBA All-World in partnership with Pokémon Go developer Niantic. With the help of user...

PGA Tour, DP World Tour fortify alliance to combat LIV Golf
Jun 30, 2022 15:04 pm UTC| Sports Economy Business
The PGA Tour and DP World Tour have strengthened their strategic alliance with a new 13-year operational joint venture in competing against the Saudi-backed LIV Golf. The alliance would help create new player pathways...

NBA invests in kids' TikTok-like social network Zigazoo
Jun 30, 2022 13:50 pm UTC| Sports Technology Economy Business
The National Basketball Association is investing in Zigazoo Inc., a TikTok-like app, as the kids social network gets more involved. Among Zigazoos investors are Serena Williams, Jimmy Kimmel, and the DAmelio...