New Franklin Electric SubDrive Utility Provides Constant Water Pressure Solution for 2-Wire Pumping Systems

FORT WAYNE, Ind., Jan. 30, 2018 -- Franklin Electric Co., Inc. (NASDAQ:FELE) now offers the SubDrive Utility Variable Frequency Drive for residential applications that utilize a 2-wire Franklin Electric submersible motor. SubDrive Utility converts conventional pumping systems, ranging from 1/3 hp up to 1-1/2 hp, into variable speed constant water pressure systems that provide consistent water pressure throughout the chosen location, no matter how many fixtures are open at one time. Designed with a conveniently compact footprint, it features a sleek NEMA 3R (Type 3) enclosure rated for both indoor and outdoor use that provides a degree of protection against falling rain or sleet. SubDrive Utility retrofits to most pumping systems utilizing a Franklin Electric motor, making the transition seamless for current systems.

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SubDrive Utility was designed for efficiency, both related to cost and performance. Separate of the pump and motor, the drive makes troubleshooting and maintenance of the pumping system significantly easier. In cases where the pump and/or motor requires replacement, it is fully functional with the new products, saving the hassle of added inventory and higher costs that come with other all-in-one submersible units. Standard mesh screens minimize intrusion of insects and other performance inhibiters while still allowing for optimal cooling of the drive. SubDrive Utility ships standard with a traditional SubDrive pressure sensor, but is also fully compatible with an analog pressure transducer to provide added flexibility for the contractor.     

In addition to being offered as a standalone unit, SubDrive Utility will be available in a SubDrive Utility QuickPAK later this year featuring the drive and a Franklin Electric pump and motor designed and tested to work together at peak efficiencies all in one box. This product bundle makes sizing simple and saves time for both the contractor and distributor. 

For more information about SubDrive Utility or any other product within Franklin Electric’s product portfolio, visit www.franklinwater.com.

Franklin Electric is a global leader in the production and marketing of systems and components for the movement of water and fuel. Recognized as a technical leader in its products and services, Franklin Electric serves customers around the world in residential, commercial, agricultural, industrial, municipal, and fueling applications. 

“Safe Harbor” Statement under the Private Securities Litigation Reform Act of 1995. Any forward-looking statements contained herein, including those relating to market conditions or the Company’s financial results, costs, expenses or expense reductions, profit margins, inventory levels, foreign currency translation rates, liquidity expectations, business goals and sales growth, involve risks and uncertainties, including but not limited to, risks and uncertainties with respect to general economic and currency conditions, various conditions specific to the Company’s business and industry, weather conditions, new housing starts, market demand, competitive factors, changes in distribution channels, supply constraints, effect of price increases,  raw material costs, technology factors, integration of acquisitions, litigation, government and regulatory actions, the Company’s accounting policies, future trends, and other risks which are detailed in the Company’s Securities and Exchange Commission filings, included in Item 1A of Part I of the Company’s Annual Report on Form 10-K for the fiscal year ending December 31, 2016, Exhibit 99.1 attached thereto and in Item 1A of Part II of the Company’s Quarterly Reports on Form 10-Q. These risks and uncertainties may cause actual results to differ materially from those indicated by the forward-looking statements. All forward-looking statements made herein are based on information currently available, and the Company assumes no obligation to update any forward-looking statements. 

Contact:         
Eric Pulley
Franklin Electric Co., Inc.
260.827.5677

Media Contact: Valerie Harding
Ripple Effect Communications
617.536.8887
[email protected]

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