Doctoral candidate in Social Psychology, The Ohio State University
Aviva Philipp-Muller is an Assistant Professor of Marketing at the Beedie School of Business at Simon Fraser University. Dr. Philipp-Muller's research investigates attitude strength, persuasion, and consumer behavior. Specifically, she focuses on 1) consumer well-being and ethical consumption, 2) consumer responses to persuasion. Dr. Philipp-Muller's research has appeared in leading marketing and psychology journals, such as the Journal of Consumer Research, Psychological Science, and the Journal of Experimental Social Psychology.
Dr. Philipp-Muller received her PhD in psychology from The Ohio State University, and holds an M.A. from Ohio State University as well as a B.Sc. from the University of Toronto.
Jul 14, 2022 15:39 pm UTC| Insights & Views
Rejection of science is a huge problem, with many people refusing to get vaccines and denying the existence of climate change. Why are so many people anti-science? As experts on attitudes, persuasion and how humans are...