With the integration of live streaming, the NBA app would offer a data-driven, tailored experience that collects team and league material.
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NBA teams up with Sportradar on AI virtual games for betting apps
Sportradar will offer 3,000 virtual National Basketball Association (NBA) games a day to its betting partners, allowing them to offer markets at times when little or no live events are taking place.
Every virtual NBA game is driven by actual NBA data, which Sportradar obtained as part of a US$1 billion streaming and betting data agreement with the league.
Combining artificial intelligence (AI) and machine learning (ML) techniques simulates results.
To produce realistic results, the game engine algorithms use millions of data points from 480,000 prior simulations.
Sportradar, a sports betting data and services specialist, says virtual NBA games will be available via its eWallet Remote Game Server, or via the Betradar Unified Odds Feed, allowing for easy integration into existing client feeds.
Bettors can watch up to eight games at any one time, each offering 12 betting markets.
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