F1 lures 1.55 billion broadcast viewers in 2021
Feb 18, 2022 22:53 pm UTC| Sports Economy Business Life
Formula One attracted a cumulative broadcast audience of 1.55 billion for the 2021 season, increasing by four percent from 2020. Several Formula One races had strong audiences where Max Verstappen and Lewis Hamilton...
AT&T to enhance NBA All-Star Game experience with 5G, metaverse
Feb 18, 2022 21:14 pm UTC| Sports Economy Technology
The upcoming National Basketball Association (NBA) All-Star Game will demonstrate how next-generation networks and technologies can aid fan engagement and broadcasts with US mobile operator ATT deploying a range of...
James Harden’s new Adidas signature shoe to drop as he is shipped to Philly
Feb 17, 2022 23:15 pm UTC| Economy Sports
Coincidentally, the Adidas Harden Vol. 6 in a Pulse Aqua colorway is ready to drop this Friday, February 18th on adidas.com after James Harden was shipped off to Philadelphia 76ers for Ben Simmons and other key pieces in...
Atlanta Braves digitally recreates ballpark to become first MLB team to join the metaverse
Feb 17, 2022 23:10 pm UTC| Sports Technology Economy
The Atlanta Braves digitally recreated its Truist Park home using Epic Games Unreal Engine technology to become the first Major League Baseball (MLB) team to enter the metaverse. Fans will be able to visit a...
F1 and Kindred Concepts partner on new racing simulation experience in London
Feb 16, 2022 22:25 pm UTC| Economy Life Technology Sports
Formula One has inked a long-term global license agreement with Kindred Concepts that combine simulation racing and gaming and offered as many as 30 venues worldwide across the next five years. The two firms would work...
NBA teams up with Teen Titans for special All-Star Slam Dunk broadcast
Feb 16, 2022 22:24 pm UTC| Economy Life Sports
The National Basketball Association (NBA) is teaming up with the Cartoon Network and its WarnerMedia sister Turner Sports for a special broadcast that highlights its All-Star Slam Dunk competition. Teen Titans...
McLaren F1 offers Roblox car racing experience
Feb 11, 2022 21:49 pm UTC| Economy Technology Sports
Formula Ones McLaren Racing revealed its metaverse activation with their new MCL36 car for the 2022 season via the Roblox video game. The car revelation was part of a broader McLaren rollout with Roblox. Among the...
Johannesburg in a time of darkness: Ivan Vladislavić’s new memoir reminds us of the city’s fragility
Economist Chris Richardson on an ‘ugly’ inflation result and the coming budget
Biden administration tells employers to stop shackling workers with ‘noncompete agreements’
Labour can afford to be far more ambitious with its economic policies – voters are on board
IceCube researchers detect a rare type of energetic neutrino sent from powerful astronomical objects