
UFC strikes new licensing deal with Amazon for a new range of merch
Aug 02, 2022 00:37 am UTC| Sports Economy Business Life
The Ultimate Fighting Championship (UFC) has signed a new licensing partnership with e-commerce giant Amazon, covering officially licensed UFC apparel and accessory products. The agreement will see the UFC collaborate...

Adidas signs 15 female student-athletes to name, image, likeness deals
Jul 31, 2022 23:16 pm UTC| Sports Economy Business
Adidas announced that it signed 15 female student-athletes to its NIL Ambassador Network program with longtime partner Candace Parker to assist the newly-signed student-athletes with their contracts. The program allows...

City Edition baby blue and orange colorway of Nike PG 6 to be released Aug 13
Jul 31, 2022 21:26 pm UTC| Sports Business Economy
Nike Inc. will release the latest baby blue and orange colorway of Paul Georges Nike PG 6 on August 13th at Nike Basketball retailers for $110. This new colorway could be part of his early rotation of sneakers as the...

Sky's revenue drops 13.8% as it loses 255,000 subscribers
Jul 30, 2022 22:50 pm UTC| Sports Economy Business
Comcasts European pay-TV business Sky decreased its subscriber base by 255,000 for Q2 to 22.7 million, with its total customer relations decreasing during the first six months of the year by 361,000. As a result, Skys...

Toronto Blue Jays' Rogers Centre to undergo $233 million redevelopment as dedicated baseball venue
Jul 30, 2022 22:49 pm UTC| Sports Economy Business
Toronto Blue Jays Rogers Centre home will undergo a US$233 million renovation over the next two off-seasons, transitioning the multi-purpose venue to a dedicated ballpark. The privately funded redevelopment will...

Paris Saint-Germain’s retail sales during Japan tour break Fanatics’ daily record
Jul 30, 2022 15:36 pm UTC| Sports Economy Business
Paris Saint-Germain revealed it surpassed JP100 million in sales for Fanatics in its opening game against Frontale and set a revenue record in the second game against the Urawa Reds during their pre-season tour of...

Adidas won't renew NHL uniform and apparel deal after 2023-24 season
Jul 29, 2022 23:50 pm UTC| Sports Economy Business
Adidas will not renew its deal as the NHLs official supplier of uniforms and apparel when their seven-year agreement expires after the 2023-24 season. With two years remaining on its seven-year deal, the NHL has started...