Youngevity To Ring Nasdaq Stock Market Opening Bell on January 3, 2018

Youngevity selected by Nasdaq as a Fit Week Company

SAN DIEGO, CA and New York, NY, Dec. 19, 2017 -- Youngevity® International, Inc. (NASDAQ: YGYI), a leading omni-direct lifestyle company, today announced it will ring in the new year on January 3, 2018 at The Nasdaq Stock Market Opening Bell ceremony at the Nasdaq MarketSite in Times Square. In celebration of Nasdaq’s seventh annual “Fit Week,” Youngevity’s executive leadership will gather with a number of invited guests and dignitaries.

In conjunction with Fit Week 2018, Youngevity anticipates launching a strategic campaign that will work well in conjunction with Nasdaq Fit Week Festivities.  This extensive campaign will kick off with the Nasdaq Bell Ringing on January 3, 2018. 

“It is a huge honor to be selected as a Nasdaq Fit Week Company and the timing is ideal for Youngevity as we plan to kick off a 2018 campaign that coincides perfectly with Nasdaq’s Fit Week theme,” said Youngevity Chairman and CEO Steve Wallach.  “We will be announcing the details of this wellness campaign, complete with a new product launch, in the very near future.“

About Youngevity International, Inc.
Youngevity International, Inc. (NASDAQ: YGYI), is a leading omni-direct lifestyle company -- offering a hybrid of the direct selling business model, that also offers e-commerce and the power of social selling. Assembling a virtual Main Street of products and services under one corporate entity, Youngevity offers products from the six top selling retail categories: health/nutrition, home/family, food/beverage (including coffee), spa/beauty, apparel/jewelry, as well as innovative services. The Company was formed in the course of the summer 2011 merger of Youngevity Essential Life Sciences with Javalution® Coffee Company (now part of the company's food and beverage division). The resulting company became Youngevity International, Inc. in July 2013. For investor information, please visit YGYI.com. Be sure to like us on Facebook and follow us on Twitter.

About Nasdaq
Nasdaq (Nasdaq: NDAQ) is a leading provider of trading, exchange technology, information and public company services across six continents. Through its diverse portfolio of solutions, Nasdaq enables customers to plan, optimize and execute their business vision with confidence, using proven technologies that provide transparency and insight for navigating today’s global capital markets. As the creator of the world’s first electronic stock market, its technology powers more than 70 marketplaces in 50 countries, and 1 in 10 of the world’s securities transactions. Nasdaq is home to more than 3,500 listed companies with a market value of over $8.8 trillion and more than 10,000 corporate clients. To learn more, visit www.nasdaq.com/ambition or www.nasdaqomx.com.

Safe Harbor Statement

This release includes forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995on our current expectations and projections about future events. In some cases forward-looking statements can be identified by terminology such as "may," "should," "potential," "continue," "expects," "anticipates," "intends," "plans," "believes," "estimates," "encouraged" and similar expressions. The forward-looking statements contained in this press release include statements regarding the anticipated launching of a strategic campaign that will work well in conjunction with Nasdaq Fit Week Festivities. These forward-looking statements are based on management's expectations and assumptions as of the date of this press release and are subject to a number of risks and uncertainties, many of which are difficult to predict that could cause actual results to differ materially from current expectations and assumptions from those set forth or implied by any forward-looking statements. Important factors could cause actual results to differ materially from current expectations and assumptions include, our ability to successfully launch the strategic campaign, and the other factors discussed in our Annual Report on Form 10-K for the year ended December 31, 2016 and our subsequent filings with the SEC, including subsequent periodic reports on Forms 10-Q and 8-K. The information in this release is provided only as of the date of this release, and we undertake no obligation to update any forward-looking statements contained in this release based on new information, future events, or otherwise, except as required by law.

INVESTOR RELATIONS:

Chuck Harbey
Managing Director, Corporate Advisory
PCG Advisory Group
Phone + 1 646 863 7997