SANTA ROSA, Calif., May 04, 2018 -- Wayne Rowlands, the Co-Founder and President of FaceAffinity, the global leader in Face Pattern Analysis, commented today on Facebook CEO Mark Zuckerburg’s recent announcement that Facebook is building a feature for dating and relationships within the Facebook app, expected to begin testing later this year.
Mr. Rowland’s said, “While many in the press and the technology sector have commented negatively regarding Facebook’s plans to facilitate online dating, we encourage current providers and new entrants large and small in this segment to continue to provide opportunities for enhanced matching and deeper relationships. This philosophy guided our development and launch in 2015 of the first desktop and mobile application incorporating Face Pattern Analysis for dating.”
Sonoma Media Partners, Inc., the parent company of FaceAffinity, launched its “FaceReflect” app in 2015 and incorporated further research and development into its “e-Reveal” dating proof of concept platform in 2016. “eReveal” was the world’s first online dating app to use an exclusive face pattern algorithm to perform instantaneous personality and compatibility analysis.
Mr. Rowlands added, “Our proprietary Face Pattern Analysis algorithms can enhance any existing dating and matching platforms by identifying and suggesting matches based on key personality traits. From a single image – either a “selfie” or an uploaded image - FaceAffinity can instantly discern a range of key personality traits. Of course, Facebook and other service providers need to ensure that user privacy and data security are core priorities. We take that seriously in all our applications.”
About FaceAffinity / Sonoma Media Partners, Inc.
Based in Santa Rosa, California, FaceAffinity (wholly-owned by Sonoma Media Partners, Inc.) is focused on developing Face Pattern Analysis technology designed to be used in a variety of applications including digital marketing, content curation, relationship matching, staffing and recruiting, and artificial intelligence. FaceAffinity has developed the world’s first cloud-based Face Pattern Analysis API for use in enterprise applications.
Contact: Wayne Rowlands, Co-Founder and President - [email protected]
For more information about FaceAffinity please visit www.faceaffinity.com
Twitter: @FaceAffinity
Facebook: https://www.facebook.com/faceaffinity


AMD Q1 Earnings Surge on AI Demand, Stock Jumps After Strong Guidance
NAB First-Half Earnings Miss Forecasts Amid Rising Global Risks
Apple Explores Intel and Samsung Partnerships to Diversify Chip Supply Chain
Samsung Surpasses $1 Trillion Market Cap Amid AI Chip Boom and Apple Partnership Talks
Philips Reaffirms 2026 Outlook After Strong Q1 Sales and Margin Beat
Supermicro Forecasts Strong Q4 Revenue Growth as AI Server Demand Surges
Anthropic’s $1.5B AI Venture with Wall Street Firms Targets Private Equity Market
BMW Keeps 2026 Outlook Despite 25% Profit Drop Amid Tariff Pressure
Pinterest Stock Surges After Strong Q1 2026 Earnings Beat Expectations
Strategy Reports Q1 Loss as Bitcoin Holdings Trigger $14.46 Billion Unrealized Hit
Agentic AI Boom to Drive Massive Growth in CPU Market, UBS Says
Continental AG Shares Jump After Q1 Profit Beats Expectations
Hugo Boss Beats Q1 Profit Expectations Despite Market Headwinds
Volvo Car Sales Drop 10% in Early 2026 Despite Growth in Electric Vehicles
GameStop Proposes $56 Billion eBay Acquisition in Bold Strategic Move
Infineon Raises 2026 Outlook as AI Data Center Chip Demand Surges
Hua Hong Semiconductor Stock Surges to Multi-Year High Amid AI Boom 



