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Bud Light Seltzer introduces sour and hard soda options to its lineup

Photo by: Anheuser-Busch Press Release

Bud Light Seltzer is set to release another set of interesting flavors to spice up the coming new year. The latest addition called the "Bud Light Seltzer Sour" and "Bud Light Seltzer Hard Soda" are arriving in less than two weeks.

In its advertisements, the new Bud Light Seltzer range is being promoted as the "Loudest Flavors Ever." As per Hypebeast, the hard soda option transforms the classic soda flavors that everyone is familiar with into a seltzer beverage.

It is said to have zero sugar content and is available in four flavors, including Cherry Cola, Citrus Soda, Classic Cola, and Orange Soda. The Bud Light Seltzer Hard Soda cherry cola was described as having the perfect cherry and cola flavor ratio but without the sugar, while the citrus offers the familiar lemon-lime soda flavor.

The Bud Light Classic Cola Seltzer tastes like the favorite cola minus the sugar content, and lastly, the orange soda seltzer is a common flavor as well. It is sweet and citrusy at the same time.

For the Bud Light Setlzer sour range, the flavors are Blue Raspberry, Watermelon, Lemon, and Green Apple. They are all fruity flavors, but sourness has been added for an extra kick.

The Bud Light Seltzer Hard Soda and Bud Light Seltzer Sour will be sold in 12-ounce slim cans, and each one has 100 calories and 5% alcohol content. The sour set will only be available for a limited time and will arrive on Dec. 27, and the hard soda range will be out in the market starting Jan. 3. Customers can get the new Bud Light Seltzer flavors in groceries and other retailers across the U.S.

"For the past several years, Bud Light Seltzer has continued to innovate and bring 21+ seltzer fans bold flavors, and now we're starting the New Year off with our 'Loudest Flavors Ever,'" Bud Light's vice president of marketing, Andy Goeler, said in a press release. "As we continue to disrupt the seltzer category, our two new variety packs feature unique, fun and delicious flavors which we know seltzer drinkers are going to love!"

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