Dr. Volker Thoma's research topics are on fast and automatic (versus slow and controlled) mental processes in visual attention, object recognition, face processing, implicit memory, decision making, human factors, and behavior change. He is using behavioral and neuroimaging techniques (EEG, fMRI, eye-tracking, tCS).
How the human brain can register information without conscious attention
Sep 28, 2016 16:38 pm UTC| Health
Magicians, dictators, advertisers and scientists all know it. It is possible to influence people without them even realising it. The technique, known as priming, involves introducing a stimulus a word, an image or a sound...
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