Indoor “Streaking” a New Favorite at Ranges

SCOTTSDALE, Ariz., Jan. 04, 2018 -- AMMO, Inc. (OTC:POWW), a technology leader and premier American ammunitions developer and manufacturer, most recently released the new STREAK line of visual ammunition.  STREAK’s combination of HyperClean Technology and an illuminated, non-incendiary projectile have proven a winner with consumers and indoor ranges around the country.

STREAK Visual Ammo STREAK Visual Ammo

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/eae54c28-666f-456d-97b4-dfdfa3a25217

STREAK’s patented formulation incorporates a non-flammable phosphor material that utilizes the light emitted during discharging of the round to make STREAK glow.  STREAK is not on fire and does not generate heat therefore making STREAK safe for indoor range use where the illumination is best seen.  Early reports from the field mention STREAK visual ammunition is also a great way to wrap up a day of outdoor shooting, waiting until the waining moments of daylight to, “go STREAKING.”

“We are fortunate enough to get an early test run with AMMO, Inc.’s STREAK ammo.  Our clients loved it so much that we have decided to do a weekly STREAK shooting night at our ranges.  STREAK adds a whole new dynamic to target shooting,” said Bren Brown, President of Frontier Justice, The Midwest’s Premier Firearms Destination.

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/f4f93760-b183-43ae-8d49-ba1e4c354be0

STREAK ammunition is intended for use in areas free of natural sunlight when the human eye’s pupil is most open.  Dusk-till-dawn and indoor lighting permits the pupil to open enough to see STREAK ammunition.  Contrast is what allows you to see a glowing object moving at the speed of a bullet.  The darker the backdrop and target the better you’ll see STREAK.

STREAK ball ammunition is currently available in 9mm, .40 S&W, and .45 ACP.  The STREAK line will expand to include hollow points in the same calibers and will be available in January 2018.  AMMO, Inc. will be releasing STREAK Visual Ammunition in both red and yellow/green illumination colors and in multiple pistol and rifle calibers.

About Ammo Incorporated:
With its corporate offices headquartered in Scottsdale, Arizona, and a manufacturing facility in Payson, Arizona, AMMO, Inc. (the "Company and/or AMMO") designs and manufactures products for a variety of aptitudes, including law enforcement, military, hunting, sport shooting and self-defense (see www.ammo-inc.com). The Company was founded in 2016 with a vision to change, innovate and invigorate the complacent munitions industry. AMMO promotes branded munitions, including the Jesse James line of munitions and accessories, /stelTH/ subsonic munitions, and OPS (One Precise Shot), a lead-free frangible tactical line of munitions for self-defense.

Forward-Looking Statements:
This release may contain forward-looking statements. Actual results may differ from those projected due to a number of risks and uncertainties, including, but not limited to, the possibility that some or all of the matters and transactions considered by the Company may not proceed as contemplated, and by all other matters specified in the Company's filings with the Securities and Exchange Commission. These statements are made based upon current expectations that are subject to risk and uncertainty. Such factors include, among others, the demand for our products; the state of the U.S. economy in general and the ammunition industry in particular; general economic conditions and consumer spending patterns; our competitive environment; the supply, availability, and costs of materials and components; the potential for increased regulation of our products; speculation surrounding fears of terrorism and crime; our anticipated growth and growth opportunities; our strategies; our ability to develop and maintain brand recognition and reputation; our ability to introduce new products; the success of new products; our ability to expand our markets; and other risks. The Company does not undertake to update forward-looking statements in this news release to reflect actual results, changes in assumptions or changes in other factors affecting such forward-looking information. Assumptions and other information that could cause results to differ from those set forth in the forward-looking information can be found in the Company's filings with the Securities and Exchange Commission (www.sec.gov), including its recent periodic reports.

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