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Bumble Shares Surge 50% on $1 Billion Buyout Talks

Bumble Shares Surge 50% on $1 Billion Buyout Talks. Source: Eric Baradat/AFP via Getty Images

Bumble shares surged nearly 50% on Monday after reports emerged that the dating app company is in advanced negotiations to go private in a potential $1 billion acquisition by Ithaca Holdings.

According to Reuters, citing a person familiar with the discussions, Ithaca Holdings is considering acquiring the Austin, Texas-based dating platform as it struggles with declining subscribers and slowing revenue growth.

Bumble stock closed at $3.80 on Monday, gaining 49.61% in its largest single-day percentage increase on record. The rally followed a Friday closing market valuation of approximately $389 million, highlighting investor enthusiasm surrounding the potential takeover.

Ithaca Holdings, a technology investment company established by Silicon Valley executives Ravi Gupta and John Hegeman, has not publicly confirmed the negotiations. Neither Bumble nor Ithaca immediately responded to requests for comment.

The potential acquisition follows earlier reports that Bumble was exploring strategic alternatives, including a possible sale, as competition intensifies across the online dating industry.

Dating platforms have faced mounting challenges as younger users, particularly Generation Z, increasingly express frustration with traditional swipe-based matchmaking. Competitors such as Match Group, which operates Tinder and Hinge, are experiencing similar pressure on engagement and subscriber growth.

Bumble, founded in 2014 by Whitney Wolfe Herd, gained recognition for its women-first dating model. However, the company has struggled to maintain momentum since its high-profile Nasdaq debut in 2021, when it achieved a valuation of approximately $14 billion.

Wolfe Herd returned as chief executive in March 2025 after stepping down in January 2024. Since returning, she has introduced artificial intelligence features and alternative matchmaking experiences to attract users and strengthen engagement.

Despite these initiatives, Bumble's financial performance has weakened. Annual revenue declined nearly 10% to approximately $966 million in 2025, while paying subscribers dropped more than 11% to around 3.7 million.

The downturn continued during the second quarter ended June 30, when paying users fell 16.4% to 3.2 million.

PP Foresight analyst Paolo Pescatore questioned whether private ownership could reverse Bumble's difficulties, warning that artificial intelligence and additional cost reductions would not resolve its underlying problems.

The potential Ithaca Holdings buyout could provide Bumble with greater flexibility to restructure its business away from public market pressures. However, restoring user engagement and convincing subscribers to pay remain significant challenges for the dating app operator.

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