Assistant Professor, Marketing, Copenhagen Business School
Carsten Lund Pedersen is an Assistant Professor at the Department of Marketing at CBS, where he researches B2B-digitization processes (i.e. how do B2B firms become digital) and the autonomy of frontline employees (i.e. how frontline employees make decisions on their own without asking for permission from managers). His work has been published in Industrial Marketing Management, MIT Sloan Management Review, as well as digital articles in Harvard Business Review (HBR.org), Nature and NatureIndex, among others.
The coronavirus crisis: A catalyst for entrepreneurship
Apr 13, 2020 15:15 pm UTC| Economy
Throughout human history, crises have been pivotal in developing our societies. Pandemics have helped advance health-care systems, wars have fuelled technological innovations and the global financial crisis helped advance...
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