Nike Unveils Digital-Forward Flagship 'Rise' Store in Chennai's Phoenix Marketcity
Aug 11, 2023 10:41 am UTC| Economy Life Sports Business
Nike unveils a state-of-the-art Rise concept store in Chennais Phoenix Marketcity, offering an exclusive Air Jordan collection. The digitally-enhanced space, presented by RJ Corp, promises a unique blend of digital and...
Nike, USA Gymnastics Seal Record-Breaking Sponsorship Deal Through 2028 Olympics
Aug 08, 2023 09:57 am UTC| Economy Sports Business
Nike and USA Gymnastics have announced an unprecedented sponsorship agreement, designating Nike as the sole apparel and footwear supplier for the national teams until the 2028 Los Angeles Olympics. This landmark deal,...
Wrangler Teams Up with Dallas Cowboys, Celebrating Western Roots, Amplifying Cowboy Culture
Aug 04, 2023 07:17 am UTC| Economy Sports Life Business
Wrangler, the renowned denim brand synonymous with cowboys, is entering an exciting sponsorship with the Dallas Cowboys, merging two American icons to celebrate Western heritage and sports enthusiasm during the 2023-2024...
Adidas Strikes $1.2B Partnership Deal with Manchester United, Extending Decades-Long Collaboration
Aug 01, 2023 05:52 am UTC| Business Sports Economy
Adidas AG and Manchester United have inked a monumental $1.2 billion partnership deal, extending their iconic collaboration by another decade. This deal fortifies Adidas as the official kit supplier for Manchester United,...
Adidas, Puma Revive '70s 'Terrace' Styles: Outflanking Nike in Summer Shoe Wars?
Jul 27, 2023 10:07 am UTC| Economy Life Sports Business
Adidas and Puma, renowned German sportswear firms, are capitalizing on the growing global trend for vintage low-rise rubber-soled terrace sneakers, potentially outpacing Nike this summer. This resurgence, anchored in 1970s...
365 days to the Paris Olympics: could the mega-event clinch the gold medal of sustainability?
Jul 27, 2023 08:44 am UTC| Sports
Mega-events such as the Coachella Music Festival, the pilgrimages to Mecca and the World Cup have become increasingly prominent in contemporary times, yet we often neglect to consider the environmental impact of bringing...
Women's World Cup: five issues holding back the female game
Jul 27, 2023 08:18 am UTC| Sports
The 2023 Fifa Womens World Cup is probably the most highly-anticipated womens football tournament ever. Part of this hype and enthusiasm might suggest that womens football has finally made it and that catching up with the...
Johannesburg in a time of darkness: Ivan Vladislavić’s new memoir reminds us of the city’s fragility
Economist Chris Richardson on an ‘ugly’ inflation result and the coming budget
Why Germany ditched nuclear before coal – and why it won’t go back
Labour can afford to be far more ambitious with its economic policies – voters are on board
Sudan: civil war stretches into a second year with no end in sight