Malvern Federal Announces Plans to Introduce a New Brand Identity

PAOLI, Pa., Feb. 01, 2017 -- Malvern Federal Savings Bank (“Malvern Federal”), the wholly owned subsidiary of Malvern Bancorp, Inc. (NASDAQ:MLVF), today announced plans to introduce an updated brand identity, including a new company logo and tagline, as part of a general expansion in 2017.

As part of this initiative, Malvern Federal will re-introduce its brand in advertising, marketing materials, and branch signage, as well as on its website and social media presence. The bank’s new tagline, “Beyond your Expectations,” reflects Malvern Federal’s commitment to personal service and flexible financial solutions.

“We’re moving our brand forward and building on the many recent improvements we have made to our business, all while respecting our 130-year company legacy,” said Anthony C. Weagley, President and CEO of Malvern Bancorp, Inc., and Malvern Federal. “Striving to maintain Malvern Federal’s iconic, recognizable presence is our chief goal as we move through this process.”

Last year, Malvern Federal expanded its regional footprint with the opening of a private banking and commercial lending division headquartered in Morristown, New Jersey, and a new private banking office in Villanova, Pennsylvania. Also in 2016, Malvern formally launched its Private Banking platform, which builds on the bank’s Wealth Management platform and the recent expansion of its insurance offering.

About Malvern Bancorp

Malvern Bancorp, Inc. is the holding company for Malvern Federal Savings Bank. Malvern Federal Savings Bank is a federally-chartered, FDIC-insured savings bank that was originally organized in 1887 and now serves as one of the oldest banks headquartered on the Philadelphia Main Line. For more than a century, Malvern has been committed to helping people build prosperous communities as a trusted financial partner, forging lasting relationships through teamwork, respect and integrity.

The Bank conducts business from its headquarters in Paoli, Pennsylvania, a suburb of Philadelphia and through its other eight banking locations in Chester and Delaware counties, Pennsylvania and Morristown, N.J., its New Jersey regional headquarters. Its primary market niche is providing personalized service to its client base.  The Bank recently announced a new banking office in Quakertown, Pa., its first office in Bucks County, which is scheduled to open in the first calendar quarter of 2017.

The Bank, through its Private Banking division and strategic partnership with Bell Rock Capital in Rehoboth Beach, Del., provides personalized wealth management and advisory services to high net worth individuals and families. Our services include banking, liquidity management, investment services, 401(K) accounts and planning, custody, tailored lending, wealth planning, trust and fiduciary services, family wealth advisory services and philanthropic advisory services. The bank offers insurance services though Malvern Insurance Associates, LLC, which provides clients a rich array of financial services, including commercial and personal insurance and commercial and personal lending.

For further information regarding Malvern Bancorp, Inc., please visit our web site at http://ir.malvernfederal.com. For information regarding Malvern Federal Savings Bank, please visit our web site at http://www.malvernfederal.com.

Forward-Looking Statements

This press release contains certain forward looking statements. Forward-looking statements can be identified by the fact that they do not relate strictly to historical or current facts. They often include words like "believe," "expect," "anticipate," "estimate" and "intend" or future or conditional verbs such as "will," "would," "should," "could" or "may." Certain factors that could cause actual results to differ materially from expected results include changes in the interest rate environment, changes in general economic conditions, legislative and regulatory changes that adversely affect the business of Malvern Bancorp, Inc., and changes in the securities markets. Except as required by law, the Company does not undertake any obligation to update any forward-looking statements to reflect changes in beliefs, expectations or events.

Investor Contact:
Joseph D. Gangemi
Corporate Investor Relations
(610) 695-3676

Investor Relations Contact:
Ronald Morales
(610) 695-3646

Media Contact:
Bronwyn Pait
(610) 695-3630