Associate Professor in Sport, Leisure and Health, University of Waikato
Belinda Wheaton is Associate Professor in the Faculty of Sport, Health and Human Performance at the University of Waikato, NZ. Previously she was Reader in Sport and Leisure Cultures at the University of Brighton, UK. She is a cultural sociologist, teaching and researching in the areas of sport, leisure health and wellbeing. She is best known for her research on the politics of identity in lifestyle sport, which include The Cultural Politics of Lifestyle Sports (2013), and several edited collections including Understanding Lifestyle Sport (2004).
How snowboarding became a marquee event at the Winter Olympics
Feb 02, 2022 08:38 am UTC| Sports
The mass appeal of creative, youth-oriented events such as snowboarding and freestyle skiing at the Winter Olympics is a virtual case study of how the once radical can go mainstream. And while audiences have come to...
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