2017 InfluenceHR Award Winners Named for Creative Excellence in HCM Tech Marketing

San Francisco, Oct. 20, 2017 -- InfluenceHR — a disruptive, chaotic, and exclusive two-day event for human capital management marketers who want to stay on the bleeding edge of B2B marketing — announced winners of the 2017 InfluenceHR Awards. The InfluenceHR Awards recognize HCM brands and campaigns that play above the marketing status quo.

“InfluenceHR is proud to recognize the highest level of creative excellence in HCM tech marketing. We congratulate the 2017 InfluenceHR Award winners and commend them for breaking through creative barriers to produce extraordinary work,” said Mark Mitchell, partner in charge of sales and marketing for The Starr Conspiracy, which hosts InfluenceHR.

Judged by an independent panel of industry experts, these brands showcased work that proves they’re not just surviving in HCM tech marketing — but distinctly standing out. This year’s panel of judges consisted of Sarah-Beth Anders, LinkedIn; Rob Catalano, WorkTango; and Jack Skeels, AgencyAgile.  

Winners were displayed during the annual InfluenceHR conference held at The Venetian® Las Vegas on Oct. 9. Six companies took home awards in the areas of brand, advertising, and promotion. Benefex received the Best in Show award for top overall score.

Brand

• Best Visual Identity: Benefex
• Best Website: Benefex

Advertising

• Best Video Ad: Benefex  
• Best TV/Radio Ad: BambooHR
• Best Print Ad: Limeade  
• Best Direct Mail: Cielo

Promotion

• Best Integrated Campaign: Quantum Workplace
• Best Public Relations Campaign: WayUp

About InfluenceHR

InfluenceHR is a disruptive, chaotic, and exclusive two-day event for HCM marketers who want to stay on the bleeding edge of B2B marketing. Hosted by The Starr Conspiracy and preceding the HR Technology® Conference & Exposition, InfluenceHR gives attendees access to key influencers, leading analysts, and decision-makers from the companies making the most noise in the HCM industry.

About The Starr Conspiracy

The Starr Conspiracy is a full-service digital agency that helps industry innovators propel brand awareness, drive leads, and eat market share like nobody’s business. We’re not your typical marketing and advertising agency (thank God) — we meld digital advertising, brand innovation, and industry insights to change categories, industries, and — yes — even the entire notion of B2B marketing as we know it. Revolutionaries hell-bent on shaking things up are welcome. Conformists, please stay home (you’ll hate working with us, anyway).

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Attachments:

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/247edb39-9e0b-42e9-ac64-df7b8c4671fd

Malizy Scruggs
The Starr Conspiracy
6829902732
[email protected]