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Brad McKenna

Brad McKenna

Lecturer in Information Systems, University of East Anglia
I joined Norwich Business School in March 2016. My research interests can be categorised by the relationships between information technology and people. I have always been interested in how and why people use technology, and how technological configurations impact the people that use them. I have been able to explore this with multiple research interest areas such as virtual worlds, social media, systems analysis, mobile services, and user requirements. This, and my other research interests, often lead me to interdisciplinary research areas, so I am keen to collaborate with other researchers across multiple disciplines.

I did my PhD at the University of Auckland, New Zealand. My PhD thesis was about virtual worlds and computer games. During my doctoral research, I investigated how social movements (users of virtual worlds) continue to use virtual worlds which are constantly evolving as designers implement changes to the system. As more social and business activities are taking place in virtual environments, this study has implications for both societal and organisational usage of virtual worlds. It also has implications for understanding how users of information systems are impacted when designers of a system impose new technological configurations.

I have published in Pacific Asia Journal of Information Systems, Journal of Business Research, Information and Management, Information and Organization, Asian Business and Management, Information Technology and Tourism, the Journal of Information Systems Education, and the International Journal of E-Services and Mobile Applications. I have worked with research collaborators in New Zealand, USA, Finland, the Netherlands, and the UK.

I am currently the Vice-Chair of IFIP Working Group 9.5 'Virtuality and Society'

Leave your phone at home this holiday and you'll feel better (after you feel worse)

Aug 15, 2019 17:48 pm UTC| Insights & Views

What did we do before smartphones? Our devices have become an essential tool for modern life, even when were on holiday. In fact, technology is revolutionising tourism. We navigate with Google Maps, we use TripAdvisor to...

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Economy

U.S. Treasuries suffer ahead of October retail sales, host of 2-tier economic data

The U.S. Treasuries suffered during Fridays afternoon session ahead of the countrys retail sales for the month of October, scheduled to be released today by 13:30GMT. In addition, a host of 2-tier economic data are also...

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Politics

What happens to the East Wing if Donald Trump and Melania Trump get divorced

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Science

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Technology

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iPhone SE 2 release date set in the first half of 2020 with new iPad Pro

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Tesla unveils electric pickup ‘Cybertruck’ on November 21

Tesla will close 2019 with one more major announcement. Its highly anticipated all-electric pickup, now commonly dubbed as Cybertruck, is confirmed to be unveiled on Thursday, Nov. 21. Talks about the Tesla Cybertruck...
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