SANTA MONICA, Calif., April 11, 2018 -- Starco Brands (OTC:STCB) announced today that together with its distribution partner United Natural Foods, Inc. (Nasdaq:UNFI), it had significantly expanded the distribution of BreatheTM, its award-winning line of safe and unique household cleaners. Breathe is now being shipped from six UNFI distribution centers to stores across the United States.
“We launched Breathe last September in one retailer and fewer than 100 stores, and the partnership with UNFI has allowed us to make this revolutionary product line available to many more consumers,” said Ross Sklar, CEO of Starco Brands. “In just six months, our distribution has grown from one chain in the Northeast served by a single UNFI distribution center to hundreds of stores operated by nearly two dozen chains, including Redner Markets with 40 locations and Best Markets with 29 stores, served by UNFI distribution centers in the Northeast, Midwest, Mid-Atlantic and South. This shows how the combination of an innovative product with a powerful distribution partner can lead to exceptional growth,” Mr. Sklar added.
“Breathe is a great example of the kind of product UNFI does so well with – eco-friendly, powered by air with BreatheSafeTM technology, and certified by the EPA’s Safer Choice program,” Mr. Sklar continued. “We look forward to this partnership leading to successful launches of many more revolutionary Starco Brands products in the years to come.”
About Starco Brands
Starco Brands was incorporated in 2010 under a different operating Company engaged in direct response marketing of consumer goods. The Company reorganized in 2017 under our current name and with a renewed model and focus. The Company secured the exclusive and royalty free license rights to a body of intellectual property from The Starco Group (TSG), a Los Angeles-based manufacturer of consumer products. This allows Starco Brands to focus on creating and developing new products and brands, while TSG manufactures and ships the products. For more information, investors should visit www.starcobrands.com.
About The Starco Group
The Starco Group was founded in 2010 by Ross Sklar and today is a large-scale and highly diversified manufacturer of a wide range of consumer products, including household cleaning, air care, DIY/hardware, arts & crafts, personal care, OTCs, food, beverage and spirits. For more information, visit www.thestarcogroup.com.
About United Natural Foods
United Natural Foods, Inc. carries and distributes more than 110,000 products to more than 43,000 customer locations throughout the United States and Canada. United Natural Foods serves a wide variety of sales channels including conventional supermarket chains, natural product superstores, independent retailers, eCommerce and food service. In 2017, United Natural Foods, Inc. was named in the “Management Top 250” list by the Wall Street Journal as one of the most effectively managed U.S. companies. For more information on United Natural Foods, Inc., visit the Company’s website at www.unfi.com.
Cautionary Note on Forward-Looking Statements
This press release may include forward-looking information and statements within the meaning of federal securities laws. Except for historical information contained in this release, statements in this release may constitute forward-looking statements regarding assumptions, projections, expectations, targets, intentions or beliefs about future events. Statements containing the words “may”, “could”, “would”, “should”, “believe”, “expect”, “anticipate”, “plan”, “estimate”, “target”, “project”, “intend” and similar expressions constitute forward-looking statements. Forward-looking statements involve known and unknown risks and uncertainties, which could cause actual results to differ materially from those contained in any forward-looking statement. Forward-looking statements are based on management’s current belief, as well as assumptions made by, and information currently available to, management.
While the Company believes that its expectations are based upon reasonable assumptions, there can be no assurances that its goals and strategy will be realized. Numerous factors, including risks and uncertainties, may affect actual results and may cause results to differ materially from those expressed in forward-looking statements made by the Company or on its behalf. Some of these factors include, but are not limited to, risks related to the Company’s liquidity, the substantial uncertainties inherent in the acceptance of existing and future products, the difficulty of commercializing and protecting new technology, the impact of competitive products and pricing, general business and economic conditions, risks associated with the expansion of our business including the implementation of any businesses we acquire, factors discussed in our public filings, including the risk factors included in the Company’s most recent Annual Report on Form 10-K, Quarterly Report on Form 10-Q and other periodic reports. Except as required by applicable law, including the securities laws of the United States and the rules and regulations of the Securities and Exchange Commission, the Company is under no obligation to publicly update or revise any forward-looking statement after the date of this release whether as a result of new information, future developments or otherwise.
CONTACT:
CONSUMER/TRADE PRESS
Starco Brands
Lisa Becker
888.816.1161
[email protected]
INVESTORS/FINANCIAL PRESS
Liolios
Sean McGowan
949.574.3860
[email protected]


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