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PepsiCo Inc, one of the world’s leading food and beverage company, has recently announced its plan to market Android smartphone and accessories in China.
A spokesperson for the company told Techradar, "We are pleased to share that Pepsi is working with a licensing partner to bring a line of mobile phones and accessories to market in China in the next few months."
Latest reports suggest that the mid-range smartphone ‘Pepsi P1’ will be running on Google's Android 5.1 OS. Priced at for around $205, the handset will be branded with the Pepsi logo and expected to be rolled out in Beijing on October 20.
Mobipicker provided Pepsi P1 specifications:
- 5.5-inch 1080p display
- 1.7GHZ MT6592 SoC.
- 2GB of RAM paired with 16GB internal storage is
- 13-megapixel rear camera and 5-megapixel front camera
- 3000 mAh battery
However, the smartphone will be available only in China the spokesperson suggested.
"Available in China only, this effort is similar to recent globally licensed Pepsi products which include apparel and accessories" the spokesperson continued. "Pepsi has no plans to get into the mobile phone manufacturing business, but we are committed to engaging with consumers in innovative ways to grow our brand. We'll share more news as it becomes available."
