A major technological innovation in recent times is the 3D print technology. It is the process of making three dimensional solid objects from a digital file. Many IT companies like Microsoft and Google have enabled their hardware to perform 3d scanning, for example, Microsoft’s Kinect. The technology has also revolutionised medical industry, automotive industry and many others.
Coming to industrial printing, Nike uses 3D printers to create multi-colored prototypes of shoes. Instead of waiting around for weeks on a prototype, now changes can be made instantly on the computer and the prototype reprinted on the same day.
Going a step further, Nike COO Eric Sprunk spoke about the possibility of making your own shoes at home at the GeekWire Summit, GeekWire reported.
“Yes, there could be a day where that happens,” said Sprunk with a laugh after being asked the question by GeekWire co-founder Todd Bishop. “Do I envision a future where we might still own the file from an IP perspective — you can’t just have anyone making a Nike product — and have it manufactured in your own home or we do it for you at our store?” Sprunk said. “Yeah, that’s not that far away.”
He described how Nike’s process of testing and making shoes has evolved, particularly in the past couple of years. He explained Nike’s Flyknit technology which uses innovative manufacturing and engineering methods to reduce waste during production and expedite the entire process. He added that the design innovation of Flyknit allows Nike to make shoes on a knit machine.
“This is a file we send on a computer,” he said of the Flyknit shoes. “It goes to the knit machine, and the operator puts the file into the machine and out comes a shoe.”
Sprunk added that it “won’t be many more years where all footwear is connected,” with each product having its own chip that will help Nike become closer to its customer.
“It’s not just footwear — it’s apparel as well,” he said. “It’s a fairly easy future to imagine.”
The Inverse reported that Nike has patented the 3D Shoe printing technology. It says that the patent application, that describes the process behind the mechanization and technology used to print an actual shoe, is assigned to Nike Inc. and was apparently filed in September of 2012.
Adidas last week unveiled its latest technology, Futurecraft 3D - a 3D-printed running-shoe midsole that can be customized to fit the cushioning needs of an individual’s foot. With this technology Adidas aims to take running shoes to the next level, offering individualized cushioning and support for every runner’s unique needs.


Chinese Copper Foil Maker Londian Files U.S. IPO as EV Battery Demand Grows
Apple Eyes Chinese Memory Chips as AI Shortage Pressures iPhone Supply Chain
AI can be a personal trainer in your pocket – but is it safe?
Sodexo Raises 2026 Revenue Outlook After Strong Q3 Sales Beat
Foxconn Q2 Revenue Surges Nearly 40% on Strong AI Server Demand
Tesla Q2 Deliveries Lift Chinese Auto Suppliers as EV Demand Improves
Switch Seeks $2 Billion Funding at Nearly $50 Billion Valuation Ahead of Potential IPO
ShareChat Eyes 2027 IPO After Reaching Operational Profitability, Report Says
Lockheed Martin Emerges as Frontrunner to Acquire Ultra Maritime in $3.5 Billion Defense Deal
Trump Administration to Launch Voluntary AI Standards for Frontier Models
Kuaishou Stock Jumps as Kling AI Secures $2 Billion Funding Round
Super Micro Employees Detained in Taiwan AI Server Export Investigation
Anthropic Brings Claude AI Models to Microsoft Azure Foundry With NVIDIA Blackwell GPUs
OpenAI Proposes 5% U.S. Government Stake Amid AI Policy Talks
EU Chip Industry Faces Growing Risks From China Export Controls and U.S. Technology Dependence: Report
Smartphones are helping filmmakers tell the stories the movie industry overlooks 



