Levi’s is set to open its largest brick-and-mortar Asian store in India, with a retail space of 7521 square meters and designed after its NextGen store model, The Tailor Shop
The store, located on Brigade Road in Bengaluru’s bustling shopping district, wouls highlight its most popular range, the 501, and its Trucker jackets. It would also offer premium collections and collaborations.
At the new NextGen store concept, customers can personalize their purchases using embroidery, patches, pins, and, other embellishments.
Last December, Levi’s opened its largest store in Southeast Asia in Singapore’s Ion Orchard shopping complex.