How Do Politicians Play with Fashion to Earn More Votes?

When we think of fashion, the things that come to our minds are the fashion runways, sparkling celebrities and designers. However, fashion and individual style have always played a crucial role in politics. Whether its Trump’s iconic blue suit paired perfectly with the red power tie or Jackie Kennedy’s signature pearls, every clothing choice has been designed meticulously for these prominent figures.

From color to silhouette and designer, these politicians have a full-fledged team behind them assisting with those fashion choices. The role of fashion in politics is so powerful that certain pieces of clothing and accessories can be linked permanently with the person.

Below you fill find some of the most-prominent political personalities who are known for their intellect, charisma and incomparable fashion taste:

Jackie Kennedy

It would be totally unfair to not mention Jackie when talking about fashion or style. Jackie was famous worldwide because of her pillbox hat, extravagant pearls and signature white gloves. These accessories exude sophistication and class. Kennedy’s high-end fashion choices made her stand out as an American queen.

Behavioral psychologist and author of The Psychology of Fashion Dr. Carolyn Mair conducted an analysis for Laguna Pearl. According to Mair, pearls are always appropriate and trendy and Kennedy’s impeccable fashion taste was a living example of this. Kennedy’s love for white and pearls exemplify purity and sophistication which were both integral elements of her personality.

Donald Trump

Trump’s power suits, red tie and lapel pins are considered as a carefully crafted combination that symbolizes power and trust. According to analysts, Trump’s choice to opt for a formal business attire reflects his traditional mindset. Through his style, he subconsciously wants others to follow him and treat him like a boss. All in all, Trump’s fashion taste is all about conservatism and progressiveness.

Joe Biden

Joe Biden’s unorthodox, friendly style has always been admired by the peers and the public. His simple attires help others connect with him as a common man, giving him an edge over his opponents. Biden’s casual yet style-oozing persona is the true reflection of his friendly, cool and classic personality. The use of blue in most of his attires signify trust, confidence and trustworthiness. He cleverly navigates between two style combos – a classic button down shirt, cap and a jacket or a more conventional shirt and tie combination to look elegant and smart.

Elizabeth Warren

Warren’s authentic and traditional style epitomizes her simplicity and class. She seems not much interested in trying out different styles as far as clothing is concerned. However, one thing that sets her style statement apart is her eccentric pearl jewelry. She prefers bright colors and her selection of attires is quite minimal usually comprising of hoodies, sweaters, jackets and coats. According to the Pearl Source, Warren’s simple yet sophisticated style communicates safety, trust and a sense of familiarity. The best thing about Warren’s style persona is that she knows how to carry her attires perfectly in front of the crowd.

Kamala Harris

Kamala Harris’s fashion taste is very modern, well-tailored and contemporary. She chooses light and classic colors that perfectly complement her lively and energetic personality. Out of all the other female opponents, Harris tend to wear lots of jewelry including large pearl necklaces and earrings. Her charismatic fashion taste exudes strength, power and femininity. Also, her selection of colors portray a sense of innocence and purity that will surely help her better connect with her voters than other candidates. She knows how to perfectly equate her bold pearl jewelry with subtle dressing choices to evoke a sense of listening rather than commanding.

Bernie Sanders

Sander’s style is all genuine and down to earth. It appears that he is least bothered about suits and ties if compared to other candidates like Trump and Biden. His casual appearance with loose hair and oversized jackets prove him to be a humble man who is more interested in solving public affairs rather than using fashion as a political tool.

The good thing about Sander’s style is that despite all his simplicity and minimalist approach, he still manages to look well-dressed and stylish. His choice of suits paired casually with traditional shirts and formal jacket symbolizes authority and empowerment. He’s more like an authoritative figure with years of experience and wisdom behind him.

An individual’s dressing and style preferences speak volume about his/her character and personality and obviously politicians are not an exception. It’s generally used by the public as a yardstick to gauge how down to earth, wise or aggravating a person is. Obviously, this helps people build an opinion about their favorite candidates on the basis of which they make their voting decision.

In conclusion, all these politicians are famous internationally for their fashion taste and incomparable signature style. Each one of them is unique with an exclusive style statement. Now it is up to you how well you interpret the hidden aspects of their personality through their dressing sense. Good Luck!

This article does not necessarily reflect the opinions of the editors or management of EconoTimes.