HISTORIC INITIATIVE LAUNCHED TO CELEBRATE THE LEGACY OF SUPER BOWL LI

Houston, Texas, June 15, 2017 --

Representatives from 78 local nonprofit organizations that received a combined $4 million in grant funding from Touchdown Houston, the charitable giving program of the Houston Super Bowl Host Committee and the NFL Foundation, came together for a special event at NRG Stadium to celebrate the lasting impact of Super Bowl LI on the city of Houston.

The event recognized the 78 nonprofit grant recipients, highlighted the success of Super Bowl LI and introduced a historic new initiative called “Greater Than the Game,” an unprecedented social media campaign that will showcase the work of these organizations over the next year. The goals of this effort are to elevate the visibility of the nonprofits’ work, highlight the collective impact and inspire additional philanthropy in the community to ensure funding of long-term legacy projects.

All of the Touchdown Houston nonprofit grantees convened for the first time and shared their work and plans for their many charitable efforts. By creating connections among the nonprofits and fostering ongoing collaboration, the community will be able to leverage a synergy of resources that will be felt for generations to come.

Super Bowl LI may have been the greatest Super Bowl of all time, but the collaboration with these 78 nonprofits can prove to be the greatest Super Bowl community movement of all time.

“When we were planning for the Super Bowl, we wanted to make a strong impact on local groups that take care of Houstonians every day,” said Ric Campo, Chairman of the Houston Super Bowl Host Committee. “The focus was to bring people together, nurture the connections and partnerships that were made during the experience of the game and use that connection to ultimately make the community benefits greater than the game.”

“It was a privilege for Greater Houston Community Foundation to administer the Touchdown Houston grants, and we couldn't be prouder to tell the story of the impact on our city,” said Steve Maislin, President of Greater Houston Community Foundation. “The ‘Greater Than the Game’ social media campaign will show the world how much these extraordinary organizations are doing to provide opportunities to all Houstonians, and how, despite their many different focus areas, we are all truly one community.”

Followers on social media are encouraged to use the hashtag, #GreaterThanTheGame, to upload, share and find all photos and posts related to this initiative.

Video that played at the event:

https://youtu.be/81WZMBxhf2c

———

About Greater Houston Community Foundation

Greater Houston Community Foundation (GHCF), with over $500 million in assets, is one of Houston’s largest grant makers and provides individuals, families, corporations, foundations, and advisors with the ability to reach beyond what they could have ever imagined to expand philanthropic impact. GHCF impacts the community and donors’ initiatives with the most comprehensive, aligned, and focused philanthropic resources, expertise, and platforms. Services include consulting and programming geared towards topics of interests, particularly for families, while continuing to offer our more traditional consulting services aimed at helping individuals and corporations manage their assets to maximize philanthropic capital and impact. GHCF is the go-to partner for many of the most high-profile philanthropic partnerships in the city.

Attachments:

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/8da59684-1987-4bff-bd72-360b4107a858

Attachments:

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/dccbd4cf-9f39-4550-a77a-62f137ca5924

Catherine Lane
Deutser
713-443-6854
[email protected]