Gold Prices Slip as Oil Rally Fuels Inflation Fears, Strengthens Dollar 
Apple Intelligence Cleared for China as Alibaba and Baidu AI Power iPhone Features 
Wall Street Ends Lower as AI Selloff, Iran Tensions Weigh on Tech Stocks 
GameStop Raises eBay Stake to 9.8% as Ryan Cohen Pushes $56 Billion Takeover Bid 
IEA Warns China Rare Earth Export Curbs Could Threaten $6.5 Trillion in Global Production 
NTSB Leads Investigation Into Ryanair Boeing 737 Engine Failure Over Greece 
Brent Oil Jumps 16% for Best Week Since April as US-Iran Conflict Fuels Supply Fears 
SpaceX Eyes Pentagon AI Deal as Cloud Pricing Strategy Pressures CoreWeave 
ECB's Kocher Says No Inflation Spillover Yet From Iran Conflict, Warns Risks Remain 
US Stock Futures Hold Steady as Soft Inflation Data Eases Fed Rate Hike Fears 
Jamie Dimon Warns Anthropic's Mythos AI Poses National Security Risks 
Asian Currencies Stay Rangebound as Middle East Tensions, Weak China GDP Weigh on Sentiment 
Oil Prices Set for Weekly Surge as U.S.-Iran Conflict Fuels Supply Fears 
Sodexo Unveils Shift & Grow 2030 Strategy, Targets Over 5% Revenue Growth by Fiscal 2030 
Netflix Stock Drops After Weak Q3 Outlook Overshadows Mixed Q2 Earnings 
Seven & i Eyes Żabka Stake in Major European Expansion Push 
Facebook is investing $1 billion to compensate content creators on FB and Instagram. The good news was personally announced by the company’s chief executive officer, Mark Zuckerberg, on Wednesday, July 14.
“We want to build the best platforms for millions of creators to make a living, so we’re creating new programs to invest over $1 billion to reward creators for great content they create on Facebook and Instagram through 2022,” the FB CEO wrote in a post on Facebook. “Investing in creators isn’t new for us, but I’m excited to expand this work over time.”
FB’s aim for the new compensation package
The new investment was laid out for content creators on Facebook and Instagram until 2022. This means that this is the company’s budget for paying creators for just a year and a half.
According to Reuters, the $1 billion investment will support content creators until the end of next year. The company boosted its payment schemes to compete with rival platforms such as TikTok and YouTube, where top social media personalities are creating content that really attracts viewers.
In other words, Facebook is spending more money to lure creators and top social media influencers to use its platform. Once they do, the tech giant is hoping that their millions of fans would also come to the site.
The benefits and how content creators will be compensated
Mark Zuckerberg’s company will implement bonus programs that will pay creators who hit certain milestones on the platform. This will apply to content producers on Facebook and Instagram.
On Facebook, online gamers who stream their games and other video creators will be given a monthly bonus once they hit milestones after earning Stars. The stars are earned when fans pay their favorite creators through digital tipping during livestreams.
For Instagram creators, they can earn through Reels where they post short video clips. Depending on how their videos perform, they can get incentives for it. Finally, CNBC added that one of the upcoming bonus programs is called the Reels Summer Bonus, which will be launched in the coming weeks in the United States.
