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Burger King Taiwan introduces four bunless burgers during the Mid-Autumn Festival, catering to the nation's barbecue fervor: Bunless Double Beef, Quad Beef, Double Chicken, and Chicken Crisp.
Embracing the Meat Craze
In a bold advertising move, Burger King Taiwan has coined catchy slogans such as "Mid-Autumn meat beatdown," "Going without bread is the craze," and "No meat, no fun" to promote their new creations. The eatery urges customers to "shed the starch burden and go all-in with meat," reports Taiwan News and Ground. Available from September 21st to October 10th, these limited-time sandwiches are set to delight burger enthusiasts.
According to the restaurant, each burger offers a satisfying and delicious combination of fire-grilled beef or crispy fried chicken patty paired with seasonal vegetables and cheese. With these mouthwatering options, patrons can indulge to their heart's content!
A Tale of Culinary Innovation
Burger King's relentless pursuit of extraordinary limited-time offerings continues to captivate its loyal customers. Earlier this year, they defied fast-food norms with their unconventional chocolate burger and "real" cheeseburger.
Burger King is no stranger to pushing culinary boundaries beyond Taiwan. In Thailand, they introduced two distinctive burgers with black and pink buns, reinventing their culinary game, according to an EconoTimes report.
Mid-Autumn Festival traditionally revolves around moon cakes and pomelos, but Taiwanese have embraced a more savory tradition over the past few decades - barbecuing on sidewalks and in parks.
A Waft of Aroma Spreads
Reports of Taiwanese grilling meat in scenic areas initially surfaced in the late 1970s. However, it was in 1986 when Wan Ja Shan Brewery's TV commercials for its barbecue sauce added fuel to the fire. The iconic campaign featured the slogan, "When one family grills meats, 10,000 families enjoy the aroma."
These exciting bunless burgers are available at most Burger King restaurants from 10:30 a.m. until 30 minutes before closing. However, it's worth noting that not all branches offer these delectable creations, as availability will depend on supply.
Photo: Alexis AMZ DA CRUZ/Unsplash
