
How the Premier League's wealth funded a revolution in training technology
Sep 05, 2022 04:24 am UTC| Sports Technology
The English Premier League (EPL) celebrates its 30th season this year, and much has changed since the leagues inception in 1992. For many long-time fans, the period may well be defined by the influx of money into the...

S. Korea's imports of recreational water leisure Items up 74%
Sep 04, 2022 23:24 pm UTC| Life Sports Economy Business
South Koreas imports of recreational water leisure items increased 73.8 percent year on year to $59 million during the January to July period. This figure was the highest since the coronavirus started spreading in...

Puma signs Qatari athlete Mutaz Essa Barshim
Aug 31, 2022 23:14 pm UTC| Sports Economy Business
Qatari athlete Mutaz Essa Barshim started wearing Pumas performance sportswear products at the Diamond League event in Lausanne under a sponsorship deal. With the deal, Barshim joins a group of world-class athletes...

Mountain Research collaborates with Reebok for hiking shoes-inspired Beatnik
Aug 31, 2022 23:14 pm UTC| Life Sports Economy Business
Japanese label Mountain Research is highlighting the Beatnik in its collaboration with Reebok, likening the style to their early 2000s hiking boots. Slated to hit shelves on September 5, the latest Beatnik has seen...

New Balance and skateboarder Tiago Lemos drop Numeric 808
Aug 31, 2022 23:13 pm UTC| Sports Life Economy Business
New Balance has partnered with professional skateboarder Tiago Lemos for the second time to release the Numeric 808 sneaker. The Numeric 808 features a full-length ABZORB midsole, lace ghillies, a Ndurance outsole, and...

UFC extends outfitter deal with Venum ahead of first French event
Aug 31, 2022 21:38 pm UTC| Sports Economy Business
The Ultimate Fighting Championship (UFC) and Venum have extended their global partnership for several more years. The agreement between the French brand and the MMA entity comes ahead of the UFCs first event in France,...

Soccer icon Thierry Henry begins new chapter as team shareholder
Aug 31, 2022 20:02 pm UTC| Sports Economy Business
Retired French icon Thierry Henry was revealed as a new shareholder of ambitious Italian Serie B club Como, at a news conference alongside CEO and former Chelsea captain Dennis Wise. Como, owned by Indonesian tobacco...