PhD Candidate in Internet Studies, Curtin University
Rachel Berryman is a PhD candidate in Internet Studies at Curtin University in Perth, Western Australia, where she studies virtual influencers and their role in the visual social media landscape.
Her research on the intersections of social media, intimacy and celebrity can be found the Journal of Gender Studies, Convergence and Screen.
She previously worked in the advertising industry as a digital media specialist.

'Virtual influencers' are here, but should Meta really be setting the ethical ground rules?
Feb 02, 2022 09:29 am UTC| Technology
Earlier this month, Meta announced it is working on a set of ethical guidelines for virtual influencers animated, typically computer-generated, characters designed to attract attention on social media. When Facebook...