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Reebok announced this week that it had inked a deal with Zappos online retail company to launch its very first adaptive shoe collection. The American fitness footwear and clothing manufacturer named this accessible sneaker design line the "Fit to Fit."
With its new collection, Reebok is offering something that will be very helpful to people with disabilities. This is because this type of shoe design makes it easier for them to wear and take off their footwear.
As mentioned on Input Mag, Reebok is introducing two accessible shoe designs, and both styles are low-cut. This was made this way for easy mobility, and it has high-abrasion rubber outsoles for better traction. The sneaker brand also added removable sock liners for orthotics.
The two design models are the Nanoflex Parafit TR and the Club MEMT Parafit. The former features a breathable mesh upper with a medial zipper and heel pull tab, so it will be easier to put on and take off.
The latter type is a sneaker fitted with leather upper, medial zipper, and additional 4E width. The two footwear models come with shoelaces perfect for an adjustable fit. The Verge reported that Reebok's Club MEMT Parafit is being sold for $65 while the Nanoflex Parafit TR costs $90.
The lace closure and zipper design will allow users to do their laces according to fit. This means the laces can be adjusted for the shoes to perfectly fit to the wearer. Both sneaker type is already available on Reebok's and Zappos' e-commerce sites.
In any case, Zappos launched its exclusive products for the upcoming 2022 Special Olympics USA Games in June. The retailer is introducing designs from footwear makers, including Reebok. Aside from online, it will also sell the Reebok adaptive sneaker collection at the USA Games for both spectators and athletes.
"We are honored to partner with the 2022 Special Olympics USA Games as well as collaborate with our brands on products and designs to better fit each athlete's needs," Zappos Adaptive's business manager, Dana Zumbo, said in a press release. "Our mission at Zappos Adaptive is to provide functional and fashionable products to make life easier for all, and we can't wait to bring this to life in an in-person activation at the USA Games."
