Media Powerhouse to Join Engine Group Board

NEW YORK, Jan. 16, 2018 -- Global marketing network Engine Group today announced the appointment of Paul Caine as Executive Director of Engine’s board. Based in New York, Caine will oversee the new groundbreaking vision and strategic direction for the network and its media, marketing and communications agencies spanning North America, the UK and Asia-Pacific.

A 30-year industry veteran, Caine has extensive expertise in media, marketing, digital and emerging technologies, having held senior leadership roles at Bloomberg Media, WestwoodOne and Time Inc. He has an impressive track record of directing established companies through the evolution of media and technology.

Caine also serves as Executive Chairman of Telaria (formerly Tremor Video - a platform that provides software to improve video advertising effectiveness) and is the CEO and Founder of his advising and investment firm PC Ventures. He most recently held the responsibility of Interim CEO and Chairman of the Board for Tremor Video, overseeing the successful sale of the demand side business and the recruitment of the current CEO.

“I am delighted to be joining Engine at such an exciting time in its development; when Terry shared his vision with me, I knew that I wanted to be part of it and that my contribution can make a real difference to Engine’s success.”

“With Paul’s media and digital background, he is the perfect choice to lead Engine into the next stage of our growth,” said Terry Graunke. “To succeed in the future, it’s essential to have advanced insights, media-driven technology; a deep understanding of the data that drives communications; and the ability to create content that matters and reaches our audiences. Over the past 18 months, we have been building a game changing technology platform, EMX platform, that will ensure that we continue to help our clients to not only deliver ROI but to transform their businesses.”

“We are pleased to welcome Paul to the Engine Board of Directors, we are confident that he will help us deliver on our vision for 2018 and beyond: unsurpassed data, creativity and distribution powered by media and technology.”

Caine’s prior board positions include the IAB (Interactive Advertising Bureau), RAB (Radio Advertising Bureau), MPA (Association of Magazine Media, Indiana University Media School Dean Advisory Board, John A. Reisenbach Foundation, MusiCares (National Academy of Recording Arts & Sciences) and retail franchising company Nexcen Brands.

About Engine Group
Engine Group is an independent marketing services network designed to help businesses successfully navigate disruption. Engine Group has a unique collaborative model that adds tangible value to clients – transforming their businesses through natural and seamless integration. With operating hubs in North America, the UK and Asia, the individual businesses within the network include WCRS, MHP Communications, Trailer Park, ORC International, Partners Andrews Aldridge, Deep Focus, Synergy, Calling Brands, Mischief, Fuel, Transform and Slice. Together, they cover a vast range of marketing services including market research, creative, strategy, digital, social media, advertising, public relations, and content creation and production. Clients include Google, Frito-Lay, Fiat Chrysler Automobiles and all the major entertainment studios, including Warner Bros, Disney and 20th Century Fox. For more information, visit enginegroup.com.

Press Contact:
Marielena Santana
DiGennaro Communications 
[email protected]