GoPro will start selling a lineup of new products in a few weeks following a surprise announcement recently. However, it does not include the much-awaited HERO 9 camera.
GoPro unveils new ‘Lifestyle Gear’ product lineup
When someone goes to the GoPro website now, they will find that a new tab has been added to the menu options for the online store called the Lifestyle Gear. Clicking it will lead customers to a page filled with new bags and other GoPro merch priced between $24.99 to $99.99.
Avid fans of the brand can now order different kinds of bags from a small crossbody bag, a waterproof backpack, and a much larger duffel bag. GoPro’s Lifestyle Gear also features an insulated water bottle, a hat, and two new Casey cases designed for camera and accessories storage.
In a release, GoPro advised its fans to wait for more products to be launched on Aug. 19. Meanwhile, GoPro PLUS subscribers can enjoy a 30% discount on any Lifestyle Gear product. Unfortunately, the company has not mentioned anything about launching a new camera anytime soon.
GoPro HERO 9 release date, specs, design: Here’s what to expect
Despite the action camera company’s silence, there are some indications that GoPro HERO 9 is already in the pipeline. More recently, a photo leaked online showing the front side of an unknown GoPro camera shell. The hole for the front screen appears bigger than the HERO8 Black, so it is possibly meant for an upcoming device.
The bigger space for the front-facing screen also corresponds with earlier rumors that GoPro HERO 9 could feature a vlogger-friendly second screen similar to the DJI Osmo Action. An FCC filing submitted by GoPro was also discovered previously and was making references to a device with model number SPBL1. These should be enough reasons to expect that at least one new camera is slated to be launched this year.
It is not strange for GoPro to remain quiet about its next action camera until the day of its launch. In that case, tech fans should not expect any confirmation or announcements until later this year. In previous years, new HERO cameras arrive in the market in September or October.
Featured photo by Marco Verch under Creative Commons license CC BY 2.0


Jensen Huang Urges Taiwan Suppliers to Boost AI Chip Production Amid Surging Demand
Sam Altman Reaffirms OpenAI’s Long-Term Commitment to NVIDIA Amid Chip Report
SpaceX Reports $8 Billion Profit as IPO Plans and Starlink Growth Fuel Valuation Buzz
Nvidia Confirms Major OpenAI Investment Amid AI Funding Race
Anthropic Eyes $350 Billion Valuation as AI Funding and Share Sale Accelerate
SpaceX Updates Starlink Privacy Policy to Allow AI Training as xAI Merger Talks and IPO Loom
Google Cloud and Liberty Global Forge Strategic AI Partnership to Transform European Telecom Services
Nvidia Nears $20 Billion OpenAI Investment as AI Funding Race Intensifies
Federal Judge Signals Possible Dismissal of xAI Lawsuit Against OpenAI
Nvidia’s $100 Billion OpenAI Investment Faces Internal Doubts, Report Says
Nvidia, ByteDance, and the U.S.-China AI Chip Standoff Over H200 Exports
TSMC Eyes 3nm Chip Production in Japan with $17 Billion Kumamoto Investment
Nintendo Shares Slide After Earnings Miss Raises Switch 2 Margin Concerns
Tencent Shares Slide After WeChat Restricts YuanBao AI Promotional Links 



