Menu

Search

Seamus Allison

Seamus Allison

Senior Lecturer, Nottingham Trent University

Seamus is course leader for BA (Hons) Marketing. He is also module leader for Future Marketing, Managing in Marketing and the Marketing Environment. He is also part of a research team working and publishing in the areas ofidentity formation in your adults and social marketing.

Career overview
Seamus draws extensively on his 30 years of commercial experience gained in direct sales, retail and leisure and in health provision in the public sector.

He has been involved in strategic planning, marketing, sales management, recruitment and training, corporate PR and exit planning in the private sector and he has run his own management consultancy business.

Seamus won the prestigious Chartered Management Institute Student of the Year award in 2000 in the second year of his MBA and the Bass MBA Student of the Year award in 2001 in his final year MBA.

Research areas
Dr Allison’s doctoral research focused on the role of internal communications in fostering trust within organisations and how this in turn facilitates the development of a great place to work.

Current research interests include the role of social marketing techniques to facilitate health behavioural change in populations, cycling and identity formation in young adults, not-for-profit marketing communications and how marketers account for the customer’s experience when designing a marketing mix.

External activity
Seamus contributes to the CIM’s annual study centre conference and works with British Cycling to provide sports cycling opportunities to children in the local area. Seamus also regularly represents Ireland in international duathlon championships.

Ten reasons why we should all love cyclists

May 16, 2017 14:00 pm UTC| Insights & Views Life

Cyclists globally are much maligned by drivers who may never have thought about the many benefits they provide. In fact, cycling as a form of truly sustainable transport is increasingly the focus of attention by...

1 

Economy

U.S. Treasuries gain on short-covering amid muted trading session

The U.S. Treasuries jumped in an uneventful day with no economic data of note due for release. The yield on the benchmark 10-year Treasury, slumped 2-1/2 basis points to 2.24 percent, the super-long 30-year bond yields...

UK gilts tad higher in silent trading; investors eye Q2 GDP next week

The UK gilts traded tad higher Friday ahead of the countrys Q2 gross domestic product (GDP), scheduled for release early next week amid a silent trading session that witnessed data of little economic significance. The...

FxWirePro: Recession in US still far-fetched idea

There are many indicators like PMI reports, jobs reports, inflation, industrial output, business sales etc. that we take a look into in determining whether the US economy is slowing down and heading for a recession but...

Eurozone periphery bonds jump ahead of benchmark German manufacturing PMI

The Eurozone periphery bonds jumped as investors wait to watch the benchmark Germanys manufacturing PMI, scheduled for release early next week. The benchmark German 10-year bond yields, which moves inversely to its...

Bank Indonesia unlikely to change current monetary policy stance thorough 2017, says ANZ Research

Bank Indonesia (BI) is expected not to change its current monetary policy stance through 2017 and is keen to preserve the on-going stability in the bond and FX markets. The central banks decision to remain on hold in its...

Politics

Law expert: where the Brexit battles over the Repeal Bill will be fought in parliament

The most important national law governing the Brexit process has been tabled before parliament by the UK government. The proposed European Union (Withdrawal) Bill previously known as the Great Repeal Bill is likely to...

Modi's polarising populism makes a fiction of a secular, democratic India

After Donald Trump was sworn in as US president, The Times of India published a piece titled Why both Modi and Trump are textbook populists. Citing Jan-Werner Mllers What is Populism?, the journalist, Amit Varma, was...

Politicians jeopardise the safety of whistleblowers with bad technology

The Western Australian Liberal Party has created a website, www.wawhistleblowers.com, encouraging whistleblowers to report on WA public officers, government ministers and members of parliament. The site has already been...

Malawi set out to give students skills to support democracy. But it's not been easy

Like many other countries, Malawi was caught in the wave of democratic change that swept sub-Saharan Africa in the early 1990s. The wave was triggered by the fall of communism along with military and civilian dictatorships...

US under Trump Series: Donald Trump Jr. may be called to testify before Senate over his meeting with Russian lawyer

President Trump eldest son Donald Trump Jr. might be called upon by the Senate Intelligence Committee to question about a meeting that took place in June 2016 at the Trump Tower between Trump Jr., President Trumps...

Science

Scientists Create Material 5x Stronger Than Steel And Soft As Rubber

Researchers in Japan recently succeeded in creating a soft and flexible material that is five times stronger than steel but feels like rubber. Such a material could have numerous applications including the development of...

Scientists Create Super Spinach That Can Function As Bomb Detector

For the most part, the leafy green spinach has only ever been super in the animated classic Popeye the Sailor Man when the quirky main character would down a whole can of the leaves to gain strength. Recently, scientists...

The Most Advanced Artificial Heart Can Perform As Well As A Real One

Scientists have been trying to create artificial versions of human organs for decades, be it the liver, skin, eyes, and above all, the heart. These efforts are aimed at solving one of the biggest challenges in the medical...

93% Of Patients Prefer Medical Marijuana To Opioids, Study Says

For years, medical marijuana was the only means of people to legally acquire a batch of cannabinoids. It was used by folks who suffered from actual medical problems and those who just preferred to get high alike. In a...

Google Subsidiary Wants To Eliminate Zika Virus By Releasing 20 Million Mosquitos

Fighting fire with fire is a phrase that many have used over the years to indicate the intent to answer aggression with the same. A Google subsidiary called Verily is taking the concept a step further with its goal of...

Technology

Musk Announced New York To D.C. Hyperloop Given The Go-Ahead

In case there was any doubt that Elon Musk can do the impossible, the Tesla boss recently announced via Twitter that he received a verbal green light regarding plans to create a Hyperloop connection from New York to...

Nintendo N64 Classic Could Be Coming, Trademark Filings Indicate

The SNES Classic isnt even out yet and already, there are indications that Nintendo could be producing N64 Classics down the road. This is what publications are interpreting from trademark filings that the company recently...

Crash Bandicoot: N.Sane Trilogy Is Offering A Free Previously Unreleased Level, Limited Time Offer

The Crash Bandicoot franchise has been around for a long time but it seems the original games still had content that players never got to try. One previously unreleased level is actually on offer right now for free, but...

It Could Fail, Elon Musk Dampens Expectations Regarding Falcon Heavy Launch

SpaceX is set to launch its Falcon Heavy rocket, the much bigger brother to the Falcon 9 soon, but the companys CEO is already trying to dampen expectations. According to Elon Musk himself, the launch could end up as a...

YouTube Finally Gets Serious About ISIS Recruitment On The Platform, It’s About Time

While it might sound odd that YouTube, one of the biggest and most influential video sharing platforms in the world has not exactly stamped out ISIS recruitment videos yet, this is exactly the case. Somehow, there are...
  • ET PRO
  • Market Data

Market-moving news and views, 24 hours a day >

July 21 14:30 UTC Released

USECRI Weekly Annualized*

Actual

144.8 %

Forecast

Previous

2.4 %

July 21 14:30 UTC Released

USECRI Weekly Index*

Actual

2.6 %

Forecast

Previous

143.9 %

July 24 00:30 UTC 15481548m

JPForeign Direct Investm't*

Actual

Forecast

Previous

52.4 bln $

July 24 07:00 UTC 19381938m

FRMarkit Serv Flash PMI

Actual

Forecast

56.7 %

Previous

56.9 %

July 24 07:00 UTC 19381938m

FRMarkit Mfg Flash PMI

Actual

Forecast

54.6 %

Previous

54.8 %

July 24 07:00 UTC 19381938m

FRMarkit Comp Flash PMI

Actual

Forecast

56.4 %

Previous

56.6 %

July 24 07:30 UTC 19681968m

DEMarkit Service Flash PMI

Actual

Forecast

54.3

Previous

54.0

July 24 07:30 UTC 19681968m

DEMarkit Mfg Flash PMI

Actual

Forecast

59.2

Previous

59.6

July 24 07:30 UTC 19681968m

DEMarkit Comp Flash PMI

Actual

Forecast

56.3

Previous

56.4

July 24 08:00 UTC 19981998m

RUMarkit Mfg Flash PMI

Actual

Forecast

57.2 %

Previous

57.4 %

Close

Welcome to EconoTimes

Sign up for daily updates for the most important
stories unfolding in the global economy.