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NEW YORK, Aug. 09, 2016 -- Moji (AppMoji, Inc.) is celebrating a big success this week, reaching #1 on the Top Paid charts of Apple’s App Store. A week ago, Apple featured the Moji Maker app in their “New Apps We Love” section and shortly thereafter the app rose to the #1 spot and has been holding steady ever since.
The executive team has done extensive research on what tech savvy consumers are seeking in mobile applications. AppMoji’s latest innovation satisfies the demand for users to customize their own icons, which can be used to depict a feeling in place of or in addition to text across a variety of platforms. Users can create their own personalized emojis within Moji Maker that will automatically sync to their keyboard within the company’s other app, Moji.
As the latest app to move into the top spot, Moji Maker is reaching a wide variety of users of all ages across the world. A previous collaboration between NBA star Stephen Curry, “StephMoji”, also became a fast favorite, reaching the #1 Top Paid App within hours of release and being the first ever celebrity-emoji app featured by Apple. Moji Maker’s more recent ascent further solidifies Moji as leaders in their field, proving their product can thrive on its own merit even without celebrity endorsement.
This comes at a time when nearly the entire online population is using emojis in virtual conversations. 92% of Internet users acknowledge using emojis with varying frequency, according to the 2015 Emoji Report.
“It’s not just millennials using emojis to express themselves, though we do find that our products are most popular with this segment. We believe in giving people the tools to create their own language by designing their own emojis as effortlessly as possible,” said Oliver Camilo, Founder & CEO. “This is only the beginning of a very exciting time as we continue to solidify ourselves as the emoji market leader.”
Moji produces more than 20,000 of these icons across its product offerings. Beyond growing its base of celebrity/athlete partnerships, Moji plans to harness the marketing power of emojis by including major brands into peoples’ everyday conversations in a meaningful and relevant way. All AppMoji apps are available in the Apple App Store. Select apps are also available for Android devices. For additional information, please visit www.mojifluence.com.
Media Contact: Stephen Donnelly, Dynamic Innovation Group, (719) 337-8238 or [email protected]
