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Mercedes-Benz will launch three new SUVs in South Korea in September and October to meet rising demand and cement its status as a leader in the country's imported car market.
The three all-new SUV models are the Mercedes-Benz GLB, the Mercedes-Benz GLA, and the Mercedes-Benz GLE Coupe.
The three SUV models went on sale in Europe last year.
The addition of the three models will increase the number of Mercedes-Benz Korea's SUVs to nine.
Mercedes-Benz Korea will start selling the GLA and GLB models in September followed by the GLE Coupe model in October.
The prices range from 54 million won to 119 million won.
In recent years, Mercedes-Benz has been leading other imported vehicle brands in South Korea, helped by a growing appetite for premium vehicles and German brands among Korean consumers.
From January to July, Mercedes-Benz sold 41,583 vehicles in Korea, up 2.8 percent from 40,461 units a year earlier.
It accounted for 35 percent of the South Korean imported passenger vehicle market in the first seven months.
