Luvu Brands Expands Product Lineup with New Daybed-in-a-Box Design

ATLANTA, GA, Dec. 14, 2017 --  Luvu Brands, Inc., (OTCQB: LUVU), a manufacturer and marketer of lifestyle consumer brands in the categories of sexual wellness, comfort top-of-bed accessories and fashion beanbags and sofas, today announced the launch of an innovative daybed-in-a-box from its Jaxx Living division. 

Headlining a series of new product developments is the Alon™ Daybed. A convertible daybed-in-a-box, the Alon is crafted with a pair of viscoelastic / polyurethane foam platforms that can easily transform into a queen-size sleeper. Each daybed comes with solid maple feet that are easily secured to a hidden wood base. The Alon Daybed is packed flat in an easy to manage box and delivered directly to the consumer or sold in retail stores.

“When designing our new daybed-in-a-box, we set out to craft a high-end product that would also be cost-effective in terms of shipping and in-store display. Jaxx is constantly striving to create value with our furniture designs in a palette of decor micro-velvets and chenille fabrics,” said Louis Friedman, founder and chief executive officer.  “Using the latest in vacuum compression technology, the Alon Daybed is packaged in a 30 by 34 by 14 inch box and is easy for consumers to carry home, even in the smallest of vehicles.” 

 “As an American company, we have the opportunity of designing and manufacturing our own products,” said Friedman. “That fact alone allows us to quickly respond and adapt to customer feedback. So, when our customers asked us to develop a modular daybed system that was both on trend and affordable, we were up for the challenge. ”

The Alon Daybed is sold online at JaxxLiving.com. Available in a variety of fabric tones and textures, the daybed-in-a-box has an MSRP of $950.00 and is offered with standard free shipping in the continental U.S.

About Luvu Brands

Luvu Brands, Inc. is an Atlanta, Georgia based designer, manufacturer and brand based marketer of consumer products that offers a growing number of product categories including:  Liberator® sexual positioning furniture, Avana™ top-of-bed comfort pillows and Jaxx® casual fashion furniture, child, teen and adult beanbags, outdoor loungers, loveseats and daybeds. These products are sold through the Company’s websites, concept factory store, online mass merchants and retail stores worldwide. Many of our products are offered flat-packed and vacuum compressed to save on shipping and reduce our carbon footprint. 

 The Company is headquartered in a 140,000 square foot vertically-integrated manufacturing facility that employs over 160 people. Bringing sewn products manufacturing back to the USA and creating innovative vacuum-compressed consumer products are core to the Company’s operating principles. As the majority of the Company’s products are constructed of polyurethane foam, sustainable manufacturing practices are used including re-purposing of foam trim into beanbag fill to reduce our overall carbon footprint.

 Luvu Brands promotes its products globally in a variety of distribution channels including mass market web retailers, catalogers and specialty retail stores. The Company’s brand sites include: liberator.com,  jaxxliving.com,avanacomfort.com plus other global e-commerce sites. For more information about Luvu Brands, please visit luvubrands.com.

Company Contact:

Luvu Brands, Inc.

Ronald Scott

Chief Financial Officer

770-246-6426