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Jack Link’s has teamed up with PepsiCo to combine its meat snacks products with Frito-Lay’s “fan-favorite” flavors, such as Doritos Spicy Sweet Chili and Flamin’ Hot Original.
The partnership with PepsiCo lets Jack Link’s offer its beef jerky and meat sticks in Doritos Spicy Sweet Chili and Flamin’ Hot Original flavors.
According to Leslie Vesper, vice president of marketing at Frito-Lay, the team-up is an opportunity to bring bold Frito-Lay flavors that their fans are loyal to in a new form.
Stephanie Leibke, vice president of marketing for Jack Link’s brand, added: that the new flavors bring bold experiences to their meat snacks’ fans.
The beef jerky and meat sticks are available online and at retailers nationwide.
