FinancialForce Brings On Professional Services and Customer Success Leaders to Further Enhance Customer Experience

Software veterans Kevin McKay and Susie Sedlacek appointed to senior vice president roles to unite post-sale customer success functions

SAN FRANCISCO, March 07, 2017 -- FinancialForce, the leading Cloud ERP vendor on the Salesforce Platform, today announced Kevin McKay as senior vice president of customer success, and Susie Sedlacek as senior vice president of global professional services. The appointments highlight the company’s drive to build on its leading customer success and services programs and to address increasing enterprise demand. The news comes on the back of a year in which the company grew more than 40% and has reached the $100 million annual revenue run rate milestone.

With the addition of McKay and Sedlacek, FinancialForce has consolidated all customer-facing functions under the Global Field Organization, including Sales, Professional Services, Alliances, Customer Success and Support. The new alignment is designed to improve implementation, training and support, deliver exceptional customer experience across the entire customer relationship from signature to renewal, and accelerate time-to-value.

The Global Field Organization will link in-house solutions and subject matter experts with customers to streamline deployments via established guidelines, standards and methodologies, and industry-specific best practices for business processes. Services and support will help customers with strategic direction, best practices to maximize the utility of FinancialForce applications, as well as peer-to-peer learning from other customers so they can get up and running faster and continually optimize their business post-deployment.

McKay and Sedlacek were chosen for their extensive history of building organizations around customer success, and will unite every aspect of FinancialForce around a common customer-centric goal.

“Customer success is a mission-critical priority and continues to differentiate FinancialForce,” said Joe Fuca, president of global field operations at FinancialForce. “Kevin and Susie have impressive track records for enhancing customer experience and expertise in delivering high-impact customer success initiatives. Together, they will add significantly more firepower to our team and further expand on our customer-centric approach to Cloud ERP.”

McKay joins FinancialForce with 25 years experience in customer success and operational roles. During his previous tenure at Tripwire, McKay was instrumental in leading growth initiatives at the $200M software security company, which had a 97% customer satisfaction score. Sedlacek has a reputation for flawless execution and strong customer commitment, and brings more than 20 years of experience at companies like Hewlett-Packard, Sun Microsystems, NetApp and eBay/Magento during their high growth years and expansion into the enterprise.

About FinancialForce
Founded in 2009, FinancialForce is the leading Cloud ERP vendor with apps built entirely on the Salesforce Platform. The company’s Financial Management, Professional Services Automation (PSA), and Human Capital Management (HCM) offerings provide services-centric businesses with a platform that organizes sales, services, finance and HR entirely around their customers. Headquartered in San Francisco, FinancialForce is backed by Salesforce Ventures, Technology Crossover Ventures, Advent International and UNIT4. For more information, visit www.financialforce.com.

Media Contact:
Sandra Lo
FinancialForce
415.796.8414
[email protected]

Bill Rundle
Highwire PR for FinancialForce
415.990.3348
[email protected]