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Cryptocurrency advertising is rising, and Coinzilla is at the forefront

We live in a time where practically everyone knows of the term ‘cryptocurrency’, but not nearly enough people are properly aware of the genuine impact that digital currency is capable of, and is likely to be capable of in the coming years, especially when it gets floated on NASDAQ or acquires a verified exchange traded fund.

Not only has cryptocurrency helped evolve the landscape of financial institutes, changing the way currency is viewed altogether, it is also making waves in the digital advertising front. Companies like Coinzilla are driving forward the movement towards that capability by helping its partners to achieve the results and successfully bring in the revenue they want.

A relatively young company established in 2016, Coinzilla facilitates website owners to generate additional revenue by displaying advertiser’s ads on their website. Featuring non-intrusive user experiences, coupled with an approach that altogether ensures that the publishing efforts are relevant to consumers. The company was created to help raise funding for startups and help establish ICO, an objective they have since met and surpassed.

The company has a 10% commission for referrals and has two programs in place for both advertisers and publishers. This means that when a publishing website refers an advertiser or publisher through their banner ad, the publishing website will receive a 10% commission. Currently it delivers 30 million ads monthly and has assisted over 20,000 publishers in their pursuit to monetize their websites across the vast virtual landscape that is the worldwide web. They successfully create 280 million + impressions every month, 300,000 + clicks every month, and 450 + websites every month. Similar websites which are not bitcoin ad networks are websites such as Intellifluence that engage the services of bloggers and influencers to write about their client’s products in exchange for the product or for money. However, bitcoin ad networks focus on placing ads on websites that have a targeted niche of cryptocurrency.

To become a publisher in partnership with Coinzilla, companies and individuals alike must sign up for an account, submitting their website through the publisher dashboard in the process. Once your account is approved and finalised, Coinzilla utilizes a set of algorithms to determine which ads should be displayed on the publishing applicant’s website which must be in the topic of cryptocurrency-related.

In the same vein of many other 3rd party advertising platforms that work with publishers, it is the same with Coinzilla; publishers will earn money every time a user views a banner on their website. For this reason, having banners placed as high up on websites or specific web pages is paramount, because if users visit the page a banner is on but do not scroll enough to see it, the view does not count. A measure put in place to ensure that Coinzilla advertisers pay only when users interact with or view their ads, Coinzilla is a crypto-dedicated company that is not only dedicated to growing the niche itself, but the companies that they work with and alongside.

This article does not necessarily reflect the opinions of the editors or management of EconoTimes.

By Sheena Jordan
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