Dublin, Feb. 26, 2016 -- Research and Markets (http://www.researchandmarkets.com/research/99kk4t/context_rich) has announced the addition of the "Context Rich System Market by Component (Sensor, Mobile Processor, Software), Device Type (Smartphone, Tablet, Desktop/Laptop, Biometrics), Vertical (Healthcare, E-Commerce, BFSI, Tourism and Hospitality), and Geography - Global Forecast to 2020" report to their offering.
The context-rich system market is expected to be worth USD 2.48 Billion by 2020 at a CAGR of 17.39%
It holds a great potential in the e-commerce and marketing vertical. Context-rich systems use different sensors for analyzing different situations or conditions and generate response accordingly for users in real-time.
The application in the e-commerce and marketing sector accounted for the largest share of the context-rich system market, followed by that in financial, banking and insurance in 2014. Context-rich software platforms for retailers, franchise stores and mall owners enable the creation of smart zones to deliver targeted, location-based product information, discount coupons, or offers to shoppers. Also, the use of software applications in smartphones helps customers shop easily with the help of contextual data. These factors would lead to the growth of the context-rich system market in this sector. In the BFSI sector, mobile financial services could be used to make context-aware computing applications that adapt to environmental situations to deliver content to a user in the safest way and provide location-based services such as routing nearest ATMs.
The market in the tourism and hospitality sector is expected to grow at the highest rate since context-rich system applications has a lot of scope in this sector in the form of digital guides and location-based services.
In context-aware computing, the development of applications is done by using software development kits (SDKs) in different verticals. Also, cloud-based services platforms and wireless architecture are used to analyze the gathered data and transfer the same from one device or system to the other. Various software applications are being developed to make context-rich systems more effective and accurate, within less time. However, hardware components have a fixed market. Thus, the demand for the software component is expected to be higher than that for the hardware component in the future.
North America accounted for the largest share of the context-rich system market in 2014; the market in the region is expected to grow at a high CAGR between 2015 and 2020. The increasing demand of smartphones and tablets and the preference for advanced technologies are driving the context-rich system market in the North American region.
The Target Audience:
- Context-rich system and application developers
- Software providers
- Research organizations and consulting companies
- Associations, forums, and alliances related to context-rich systems
- Investors
- Key players
Scope of the Report:
On the basis of components
- Hardware component
- - Sensors
- - - Pressure/Temperature Sensor
- - - Audio Sensor
- - - Image Sensor
- - - Accelerometer
- - - Gyroscope
- - - Global Positioning System (GPS)
- - Mobile Processors
- - Bluetooth Low Energy chip
- Software component
On the basis of devices
- Smartphone
- Tablet
- Deskto/Laptop
- Satellite Navigation System (SatNav)
- Biometrics
On the basis of verticals
- Healthcare Industry
- E-commerce and Marketing
- Financial, Banking and Insurance
- Tourism and Hospitality
- Transportation
- Gaming
Companies Mentioned
- Amazon.Com, Inc.
- Apple Inc.
- Baidu, Inc.
- Ds-Iq, Inc.
- Flytxt
- Google Inc.
- Igate Corporation
- Inmobi
- Microsoft Corporation
- Securonix
For more information visit http://www.researchandmarkets.com/research/99kk4t/context_rich
CONTACT: Research and Markets
Laura Wood, Senior Manager
[email protected]
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Sector: Laptops and Notebooks, Biometrics , Tablet and Mobile Device Hardware, Sensors , Processing Units


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