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Better optimization of credit-processing will lead to even more satisfied custom

Optimization of the loan-granting process is an essential part of the modern banking operations, especially because loan-taking is so popular these days. Banks and other institutions need to be ready to swiftly process any and all loan requests, combining both protection from unwise investments and the highest quality of customer service.

One of the most sensitive issues is whenever the institution is willing to grant a loan of specified size to a specific individual, i.e. whenever his credit rating is sufficient. The process of ascertaining this information can be as complex as the bank wishes, but one key consideration while designing it should be time required to get an answer in an individual case. Almost as important is the whole interface that the potential client interacts with, such as the forms that questionnaires and printouts take, in terms of usability and attractiveness.

The modern banking world

It is impossible to prosper while ignoring the realities of the market situation – today swiftness and ease of access are key in gathering new clients and maintaining the current market share. Optimizing procedures in this context is not easy, especially when using systems that are not up to modern standards in these areas. It should not be surprising to industry leaders that Comarch, one of the world’s major software manufacturers, created products perfectly tailored to this endeavor, such as its trademarked financial management software.

Banking security and management

Ensuring the security of the whole process is a lot easier to implement if the design is complicated, convoluted and requires imputing a lot of redundant or duplicated data – in such a case any error can be used as a tripwire to stop the whole process. This approach is sensible, if the bank ignores the customers expectations and accepts that a large share of them will back out and abandon the attempt to secure a loan.

It should be abundantly clear that this is an unacceptable situation that absolutely must be replaced by a sophisticated, but easy to use design that allows unprecedented amount of automated assistance thanks to cutting edge management systems – just as those offered by Comarch to all types of clients, such as banks, corporations and other institutions. These systems can be perfectly tailored to specific client needs in terms of functionality and layout, while still allows for future growth and expansion.

Why make it easy for the clients?

While systems such as the Comarch Corporate Banking are invaluable to corporations that need to accurately monitor and analyze all of their financial interactions, Comarch products truly shine when it comes to designing the interfaces that are ultimately what the potential loan taker uses.

In the worst-case scenario, the institution will have only one chance to offer their product to a person that spontaneously decided to take a loan, so it is crucial to eliminate all possible obstacles that could make this person check out other offers, while still making sure that the loan is appropriate given this person’s credit rating. This is where the Comarch’s Loan Origination Software proves its worth and can change a likely missed chance into a successful transaction.

This article does not necessarily reflect the opinions of the editors or management of EconoTimes.

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