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Kate Letheren

Kate Letheren

Postdoctoral research fellow, Queensland University of Technology

Dr Kate Letheren is a Postdoctoral Research Fellow at the QUT Business School. Prior to joining QUT, she spent time studying at Griffith University and also working in marketing roles on a consulting basis for a number of clients.

She is an active researcher in the areas of consumer psychology and communications, with a specific focus on anthropomorphism, anthropomorphic tendency, spokes-characters and robotics.

Dr Letheren also holds a research interest in marketing education, and sits on the editorial board for the Journal for the Advancement of Marketing Education.

In 2015, Dr Letheren was awarded a Fellowship from the Higher Education Academy in recognition of her approach to teaching and learning.

Robots don't just take jobs, they can help a new business grow

Jul 10, 2016 20:07 pm UTC| Insights & Views Business

Make an appointment for 4pm today with Gary, I say to my assistant as I hang up from a promising phone call with a potential client. There was a time when you had to be high up in an organisation to have an...

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Economy

Samsung, Apple to compete in smartphone market with the release of new foldable phones

Samsung Electronics is expected to go head to head with Apple as it is set to release its newest foldable smartphones. The South Korean electronics company will be unveiling its Z Fold 4 and Z Flip 4 mobile phone models in...

Coca-Cola to launch Pride Series NFTs

Coca-Cola will be launching 136 Pride series NFTs in collaboration with designer and advocate for LGBTQIA+ rights, Rich Mnisi. Some of the NFTs are already listed on OpenSea. The Coca-Cola Pride Series NFTs have a...

California court uphelds Monster's $175 million trademark win against Bang Energy

A California federal court has upheld an arbitrators $175 million award for Monster Energy Co and orange-drink maker Orange Bang Inc against Vital Pharmaceuticals Inc for trademark infringement. Vital, which...

Japanese convenience store Ministop switches from plastic to edible spoons for ice cream

To reduce its plastic waste, Japanese convenience store Ministop will expand the use of edible spoons made from ice cream cones for its popular soft-serve ice cream, Minisof. In May 2022, two of Ministops directly...

Hyundai Motor discontinues plan to construct LNG plant

Hyundai Motor Co. has scrapped its plan to build a liquefied natural gas (LNG)-powered thermal power plant and would instead accelerate the installation of solar panels at its major factories. The top South Korean...

Politics

US Supreme Court: HHS Secretary says Roe v. Wade will not be overturned for long

There have been widespread protests taking place in the US following the Supreme Courts decision to overturn the landmark 1973 Roe v. Wade case that legalized abortion rights. Health and Human Services Secretary Xavier...

Joe Biden announces Denzel Washington, Simone Biles, 15 others as recipients of Presidential Medal of Freedom

US President Joe Biden has unveiled the list of prominent figures who will receive the countrys highest civilian accolade. Biden has announced actor Denzel Washington and Olympic gymnast Simone Biles among others, to...

Russia-Ukraine conflict: Ukrainian flag will be raised on Snake Island after withdrawal of Russian forces

In the midst of the advances Russia has claimed to make in its war with Ukraine, Kyiv has also made gains in the heavy conflict centered on its eastern territory. Ukraines military said the Ukrainian flag would soon be...

Russia-Ukraine conflict: German chancellor says security guarantees for Ukraine are under discussion with allies

The NATO alliance has pledged to support Ukraine as it continues to resist Russias aggression in its territory for the fourth month. German Chancellor Olaf Scholz said over the weekend that allies are already discussing...

Science

New S. Korean technology repairs car scratches through sunlight exposure

The Korea Research Institute of Chemical Technology has developed a new self-healing coating material that repairs car surface scratches through sunlight exposure. To change their chemical properties and make high...

Sea lettuce used as cow feed may lower marine ecosystem threat

A joint study conducted by a local feed manufacturer and Konkuk University showed that cows fed with a newly developed feed containing sea lettuce emitted 28 percent less methane gas than those who werent. Cows fed sea...

S. Korean scientists develop robot skin that senses tactile stimuli, self heals

A research team from the Korea Advanced Institute of Science and Technology (KAIST) has developed a robot skin that can sense external tactile stimuli and recover from injury when damaged. The newly developed robot skin...

Absolut enlists startup's help in developing fiber-based bottle cap

The Absolut Company is enlisting the help of Swedish start-up Blue Ocean Closures in developing a fiber-based closure cap for its Absolut Vodka bottle. The caps design uses a combination of sustainably sourced FSC fiber...

S. Korea to produce biodegradable plastic with seaweed

South Koreas Ministry of Oceans and Fisheries and a research team at Pohang University of Science and Technology will begin developing technology that uses marine plants to produce biodegradable plastic material. Among...

Technology

Report: AirPods Pro 2 will not feature a heart rate monitor

The rumored heart rate monitor feature on the AirPods Pro 2 is reportedly unlikely to become a reality this year. But it could be something that Apple would introduce in future versions of the true wireless...

EA unveils ‘Skate 4’ ‘pre-pre-pre-alpha’ gameplay trailer

Skate 4 was announced nearly two years ago, but fans might still have to wait a long time before the game is released. EA and developer Full Circle released the latest trailer for the game, but it is not the usual teaser...

MacBook Air with M2 chip could arrive in stores in mid-July

The retail launch of the redesigned MacBook Air is reportedly close, with new information claiming that Apple fans will soon be able to pre-order the device. It appears that the tech giant is on track to release the new...

‘God of War: Ragnarok’ producer tells fans game is not delayed

Fans appear to be getting more impatient with the lack of updates and new teasers for God of War: Ragnarok. While Santa Monica Studio has yet to release new information, the game producer Cory Barlog assured fans that it...
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