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South Koreans' favorite beverage on Hollys Coffee’s menu in January, the coldest month in the country, turned out to be Iced Americano.
Sales statistics in January collected from customers with a Hollys membership, revealed that iced Americanos make up 55 percent of total Americano sales.
Iced Americanos rank first among those in their 10s, 20s, and 30s, and were a second and third place, respectively, among those in their 40s and 50s.
The average temperature in South Korea was below zero in January.
On Jan. 25, 46 percent of Americano drinkers grabbed a cold one while alow of minus 17.3 degrees Celsius and an average of minus 11.3 degrees Celsius were recorded during the Siberian cold wave.
The percentage went close to 60 percent on Jan. 21, the second-coldest day of the month with a low of minus 10.5 C.
According to Hollys Coffee, one of South Korea’s top 10 coffee franchises, Koreans seem to love iced Americanos as itsuits their taste and is easy to drink quickly.
