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Hyundai Motor Co. will begin selling the Staria minivan in Thailand this week to jumpstart efforts to increase its Southeast Asian presence.
The carmaker will later introduce the Staria minivan in Vietnam, Malaysia, and Indonesia in the third quarter.
Hyundai sold about 4,000 vehicles in Thailand last year, mostly of the Starex minivan, which is no longer in production.
Hyundai is aiming to boost its share in the Southeast Asian markets long dominated by Japanese carmakers.
