Social trading network eToro has revealed its plans to launch a pilot blockchain wallet, which will enable people to hold and exchange multiple cryptocurrency assets in the same wallet.

The project will allow users to see their cryptocurrency assets on the blockchain and exchange those assets across the relevant blockchains.

Launched at the St. Petersburg Economic Forum (SPIEF), the project is being run by eToro in collaboration with coloredcoins.org. The launch will enable eToro users to buy different digital assets, and have them registered into the blockchain using coloredcoins.org technology.

Announcing the wallet, Yoni Assia, Co-founder and CEO of eToro, said:

"Blockchain is the biggest innovation in financial services since the introduction of computers into finance, and has the potential to disrupt how all financial services companies will work in the next 20 years.

"We want to make it easy for people to own, manage and exchange assets on blockchain, that's what the Blockchain Wallet is all about."

Founded in 2007, eToro allows its users to watch the financial trading activity of other users, copy them, and to make their own trades. It founded coloredcoins.org in 2014, to focus on creating digital currencies for smart economies. eToro users can already invest in Bitcoin and Ethereum via contracts for differences (CFDs).