Toyota would be offering its flagship model in Japan, the Crown, globally for the first time,
According to Toyota CEO Akio Toyoda, the car could very well be their “crowning achievement."
The 16th generation Crown will go into production in January and will be offered in four different configurations: a hybrid crossover, a sedan that most closely resembles the Crowns seen in Japan, a sport-utility vehicle, and a wagon crossover dubbed the "estate," according to the manufacturer.
Toyota plans to sell 200,000 Crowns worldwide each year after the model goes on sale in 40 different countries, including the US.
The entry-level model costs 4.35 million yen in Japan.
About 10 million vehicles are sold annually worldwide by Toyota, the largest automaker in Japan. It has a popular Lexus luxury lineup with models starting at about $35,000 that are sold across the globe.
The history of the Crown, whose first sedan went on sale in Japan in 1955, parallels the development of Toyota and the modern Japanese economy. "Some day a Crown," was a tagline over the years. But the cars are not well-known abroad.
Toyoda, whose grandfather founder Kiichiro Toyoda came up with the car’s name name, called the Crown "the pride of Japan."


Global PC Makers Eye Chinese Memory Chip Suppliers Amid Ongoing Supply Crunch
OpenAI Expands Enterprise AI Strategy With Major Hiring Push Ahead of New Business Offering
Stuck in a creativity slump at work? Here are some surprising ways to get your spark back
FDA Targets Hims & Hers Over $49 Weight-Loss Pill, Raising Legal and Safety Concerns
SoftBank Shares Slide After Arm Earnings Miss Fuels Tech Stock Sell-Off
Rio Tinto Shares Hit Record High After Ending Glencore Merger Talks
Nikkei 225 Hits Record High Above 56,000 After Japan Election Boosts Market Confidence
Russian Stocks End Mixed as MOEX Index Closes Flat Amid Commodity Strength
Nvidia CEO Jensen Huang Says AI Investment Boom Is Just Beginning as NVDA Shares Surge
The American mass exodus to Canada amid Trump 2.0 has yet to materialize
Toyota’s Surprise CEO Change Signals Strategic Shift Amid Global Auto Turmoil
China Extends Gold Buying Streak as Reserves Surge Despite Volatile Prices
The Beauty Beneath the Expressway: A Journey from Self to Service
Japanese Pharmaceutical Stocks Slide as TrumpRx.gov Launch Sparks Market Concerns
Canada’s local food system faces major roadblocks without urgent policy changes
Anta Sports Expands Global Footprint With Strategic Puma Stake 



