MIAMI, Jan. 20, 2017 -- Perry Ellis International, Inc. (Nasdaq:PERY) announced today that it has entered into Nike Swim distribution agreements in Latin America with R1 Sports Ltda in Brazil, Uldin SA in Argentina, Uruguay and Paraguay, and Superdeporte Plus Peru S.A.C in Peru, Bolivia and Ecuador. The offering of swim apparel and swim accessories is launching now with sporting goods retailers, department stores and swim specialty shops as well as select ecommerce channels.
“We are confident R1 Sports Ltda, Uldin SA and Superdeporte will be terrific partners to bring Nike Swim to consumers passionate about performance and the sport of swim throughout South America as we continue our strategy of extending Nike Swim’s global reach,” remarked Oscar Feldenkreis, Chief Executive Officer & President of Perry Ellis International.
Ricardo Badari, Managing Director and Owner of R1 Sports Ltda commented, “Nike Swim is a welcome addition to the R1 Sports family. With strong collaboration on strategy, design and distribution, we believe Nike Swim will meet the demand of consumers in Brazil and secure the leadership position the brand deserves.”
Uldin SA, Managing Partner Guillermo Salinas added, “Uldin welcomes Nike Swim as the newest addition to our portfolio of Nike product. Nike Swim's innovation, design and quality will drive Nike Swim’s position in our markets.”
Superdeporte Plus Peru S.A.C. Manager Jaime Perez said, “Superdeporte is proud to announce Nike Swim as a welcome addition to our portfolio. With Nike’s powerful brand equity and the design, innovation and quality of Nike Swim, we are certain to satisfy the demand of consumers in our regions.”
For more information about Perry Ellis International, Inc. and the company’s entire portfolio of brands, please visit. www.PERY.com.
About Perry Ellis International
Perry Ellis International, Inc. is a leading designer, distributor and licensor of a broad line of high quality men's and women's apparel, accessories and fragrances. The Company's collection of dress and casual shirts, golf sportswear, sweaters, dress pants, casual pants and shorts, jeans wear, active wear, dresses and men's and women's swimwear is available through all major levels of retail distribution. The Company, through its wholly owned subsidiaries, owns a portfolio of nationally and internationally recognized brands, including: Perry Ellis®, Original Penguin® by Munsingwear®, Laundry by Shelli Segal®, Rafaella®, Cubavera®, Ben Hogan®, Savane®, Grand Slam®, John Henry®, Manhattan®, Axist®, Jantzen® and Farah®. The Company enhances its roster of brands by licensing trademarks from third parties, including: Nike® and Jag® for swimwear, and Callaway®, PGA TOUR®, and Jack Nicklaus® for golf apparel. Additional information on the Company is available at http://www.pery.com.
About R1 Sports Ltda
R1 Sports Ltda, established in 2001, is a distributor of athletic focused products in Brazil. R1 Sports Ltda is the distributor of Nike accessories and tennis brands Dunlop and Pro Kennex in Brazil.
About Uldin SA
Uldin SA, established in 2011 and based in Uruguay, is a distributor of athletic products in South America. Uldin SA is the exclusive distributor of Nike Golf and Nike Accessories in Argentina, Paraguay and Uruguay.
About Superdeporte Plus Peru S.A.C.
Superdeporte Plus Peru S.A.C. has 36 years of history as leaders in multi-brand retail within Peru, Bolivia and Ecuador.
PEI contact: Marc Talenton (305) 873-1623 [email protected] R1 Sports contact: Ricardo Badari 55 11 3836 8849 [email protected] Uldin contact: Guillermo Salinas 54 11 4756 6660 [email protected] Superdeporte contact: Jaime Perez 51 98 3278 570 [email protected]


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