Fogo de Chão Completes Renovation of Flagship Beverly Hills Location

BEVERLY HILLS, Calif., March 16, 2017 -- Internationally-renowned Brazilian steakhouse Fogo de Chão has unveiled the completed renovation of its iconic Beverly Hills restaurant located just north of Wilshire Boulevard at 133 N. La Cienega Blvd.

The renovated restaurant’s design is contemporary with warm and traditional touches that pay homage to Fogo’s Southern Brazilian roots; it offers guests a variety of updated features and fixtures in the foyer, main dining room, private dining areas, Bar Fogo area and more. Several visual barriers have been removed in the dining room to allow clear sightlines throughout, and heavy window treatments have been traded for sheer curtains to wash the space with natural light.

Other highlights of the completed renovation efforts include:

• A new, 16-foot bas-relief rendition of O Laçador, a nod to the original gaucho monument erected in 1958 in Porto Alegre, Brazil, the home of the original Fogo de Chão;
• Expansion of Bar Fogo to include an imported, white Carrara marble bar;
• New Market Table made with imported, white Carrara marble;
• A new outdoor patio;
• A living greenery wall; and
• New exterior signage and an expanded entrance and restaurant foyer.

Fogo de Chão in Beverly Hills first opened its doors 12 years ago in March 2005. Since then, the restaurant has been delighting guests with Fogo’s trademark, authentic Brazilian hospitality, a variety fire-roasted meats grilled using the traditional Southern Brazilian culinary technique of churrasco (the art of roasting meats over an open flame) and variety of fresh soups, salads and other Market Table favorites, all offered as espeto corrido, or “continuous service.”

“In looking to redesign the restaurant, we wanted to create an environment in which our guests would be surrounded and delighted by both classic and contemporary features in a new, vibrant atmosphere, like natural lighting, new furniture and an expanded bar,” said Larry Johnson, Chief Executive Officer of Fogo de Chão.

The menu at Fogo de Chão features a wealth of savory, fire-roasted meats perfectly seasoned, prepared and carved tableside for each guest by a team of Brazilian-trained gaucho chefs. To complement the variety of protein selections, guests can also enjoy the gourmet Market Table & Feijoada Bar, which includes a selection of seasonal salads, soups, fresh vegetables, imported cheeses, feijoada (traditional black bean stew) and other authentic Brazilian side dishes.

The renovated Beverly Hills location offers a variety of other dining options and experiences, including:

• Gaucho Lunch: Designed to accommodate the busy schedules of weekday diners and business professionals, starting at $15. Guests may also choose to add a single cut of meat to the Market Table, all for under $25.
• Brazilian Brunch: Introduced to celebrate family and friends on Saturday and Sunday for $39.95, guests can enjoy the Full Churrasco experience along with the Market Table, fresh seasonal fruits, Greek Yogurt and some special, Brazilian-inspired breakfast items like Pão de Queijo Egg Bake, Braised Beef Rib Hash and a Seasonal Sunday Roast. To complement the experience, Fogo de Chão offers a special Brunch Bar in the main dining room where guests can enjoy made-to-order Caipirinhas and classic American brunch cocktails with Brazilian twists such as their cachaça Bloody Mary and Passion Fruit Mimosa.
• Bar Fogo: Created for those craving the authentic Fogo de Chão experience in a more casual way, guests can enjoy smaller, shareable plates, a variety of craft cocktails, award-winning wines and happy hour specials located in the bar area of the restaurant.
• Seafood: Brazilian-inspired seafood options such as Shrimp Cocktail, Mango Chilean Sea Bass, and a Seafood Tower are also available a-la-carte.
• Group and Private Dining: Whether celebrating a special birthday or hosting a large corporate meeting, Fogo de Chão has become the place for group and private dining internationally. The Beverly Hills restaurant is well-suited for groups of all sizes with customizable menus, beautiful private and semi-private dining spaces, and complimentary A/V equipment.

In addition to the Beverly Hills location, Fogo de Chão also recently renovated restaurants in Atlanta; Houston; and Addison, Texas, with plans to renovate additional locations system wide throughout 2017 and beyond. For more information or to make reservations, please visit http://fogodechao.com/location/beverly-hills.

About Fogo de Chão
Fogo de Chão is a leading Brazilian steakhouse, or churrascaria, which has specialized for more than 37 years in fire-roasting high-quality meats utilizing the centuries-old Southern Brazilian cooking technique of churrasco. Fogo offers guests a wide variety of simply seasoned meats that are carefully fire-roasted to expose their natural flavors. The company was founded in 1979 in Porto Alegre, Brazil, and expanded into the U.S. in 1997. There are currently 47 locations throughout Brazil, the United States, and Mexico, including locations in São Paulo, Rio de Janeiro, New York, Chicago, Los Angeles and Mexico City.

Additionally, Fogo offers a gourmet Market Table & Feijoada Bar, which includes seasonal salads, soup, fresh vegetables, feijoada (traditional black bean stew with rice, fresh orange and yuca flour), and much more. Southern Brazilian side dishes such as pão de queijo (warm cheese bread), crispy hot polenta, and caramelized bananas are served family style. To further complement the dining experience, the restaurant offers an award-winning wine list, tempting dessert menu, and creative and classic cocktails. Guests can also choose between lighter seafood selections, or enjoy the gourmet Market Table only option. For more information, visit Fogo.com, Facebook, Twitter, and Instagram. 

For a visual representation of the story of Fogo de Chão, watch “The Gaucho Way,” a documentary-style video shot through the eyes of real Fogo de Chão Brazilian gauchos and explores the restaurant’s deep cultural roots in Southern Brazil.

Media Contact:     	
Seth Grugle, ICR
646.277.1200
[email protected]