MINNEAPOLIS, May 24, 2017 -- Evine Live Inc. (“Evine”) (NASDAQ:EVLV), a multiplatform video commerce company (evine.com), today announced the premiere of Frankie Avalon Foods, an assortment of authentic Italian cuisine, from entertainment legend, Frankie Avalon. Debuting May 28 during Evine’s “Wonder.Full.Memorial Weekend” event, Avalon will appear live on-air to present a variety of gourmet foods, including appetizers, entrées and desserts.
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A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/aca6cc1c-ccab-4aa4-ad97-711381a29ada
“I’m thrilled to welcome Frankie Avalon to the Evine family and look forward to giving our customers the opportunity to sample authentic, gourmet-quality foods from this entertainment icon,” said Bob Rosenblatt, Chief Executive Officer of Evine. “Frankie is an experienced video commerce veteran, and coming from QVC, he brings both live selling experience and a large following of fans who have hungrily awaited his return to our space. We’re ready to roll out the red carpet and welcome these fans to Evine with the premiere of Frankie Avalon Foods.”
“Throughout my career, I’ve spent a lot of time on the road. Despite the excitement of show business, I always looked forward to returning to Philadelphia for one of my mother’s home cooked meals. She was a wonderful cook and inspired a lot of the dishes in this collection,” said Frankie Avalon. “In addition to authentic Italian recipes, what makes these items special are the ingredients. We didn’t cut any corners and demanded the best flavors from around the world, including chocolate from Belgian and sea salt from Sicily. I’m really proud of what we’ve created and I can’t wait to share these mouthwatering foods with families everywhere.”
Premiering May 28 at midnight, 1am, 3am, 6am, 10am and 8pm ET, Avalon will debut a variety of authentic Italian favorites, including appetizers, entrées and desserts, many of which include imported Italian ingredients. The assortment is exclusive to Evine and will offer a wide array of easy-to-prepare items like breaded spaghetti balls, fried and stuffed pazotti bread, limoncello cake, cannoli cake and more. In addition to food, the premiere will also include a limited number of signed copies of Avalon’s cookbook, “Frankie Avalon’s Italian Family Cookbook: From Mom’s Kitchen to Mine and Yours.”
Viewers are invited to watch via cable and satellite, mobile apps and live streaming online at www.evine.com. Evine airs on DIRECTV channels 73 and 316, DISH Network channels 134 and 228, Apple TV, Roku, Amazon Fire TV, select Samsung Smart TVs, YouTube and on the nation's top cable providers. Find Evine in your area: bit.ly/1CNa450.
For more information on Frankie Avalon Foods, visit www.evine.com/FrankieAvalon. For more information on Evine, visit www.evine.com.
About Evine
Evine Live Inc. (NASDAQ:EVLV) operates Evine, a multiplatform video commerce company that offers a compelling mix of proprietary and name brands directly to consumers in an engaging and informative shopping experience via television, online and mobile. Evine reaches more than 87 million cable and satellite television homes with entertaining content in a comprehensive digital shopping experience 24 hours a day.
About Frankie Avalon
Actor, singer, dancer and former teen idol Frankie Avalon, born Francis Thomas Avallone, is a 20th century, American entertainment legend. With countless hit movies and singles, he began his career in food by authoring his first cook book Frankie Avalon’s Italian Family Cookbook, from Mom’s Kitchen to Mine to Yours. He has since made a name for himself in kitchens across America and beyond.
CONTACTS Media Dawn Zaremba Evine [email protected] (952) 943-6043 Investors Michael Porter Evine [email protected] (952) 943-6517


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