McDonald's Unveils 'Game Changer' McCrispy Chicken Burger in Australian Outlets 
Nike, Feng Chen Wang Unveil Innovative Collection, Pushing Sportswear Boundaries 
Binance Exits Russia, Selling Operations to New Firm, CommEX 
US Government Shutdown Raises Concerns Over Crypto Legislation, Economic Data 
Mazda Revitalizes Rotary Engine with Hybrid MX-30 Rotary-EV Launch 
Blockchain Unicorn Fireblocks Acquires Australian Tokenization Startup BlockFold 
SEC Philippines to Unveil Critical Cryptocurrency Trading Guidelines Amid Rising Adoption 
Krispy Kreme, Tim Hortons, Wendy’s, Dunkin’ Reveals Free Coffee, Big Discounts on National Coffee Day 
New Balance Malaysia Recalls U990TA4 Model Over Pigskin Controversy 
Ronaldinho Faces Possible Imprisonment Over Cryptocurrency Scam Allegations 
Nike Posts Solid Profit Amid Challenges; Earnings Glitter, Yet Miss Analysts’ Targets 
HSBC Set to Acquire Citigroup's $3B Consumer Wealth Unit in China 
FIBA, Venly Unveil Exclusive NFT Collection Ahead of Basketball World Cup 2023 
Burger King Taiwan Introduces Bunless Options Amidst Mid-Autumn Barbecue Frenzy 
SEC Delays Bitcoin ETF Decisions; BlackRock, Invesco Proposals Affected 
New Balance Sues Golden Goose Over Alleged 'Dad-Star' Sneaker Knock-Off 
Nike CEO Commits to China, Cites Women's Sports, Local Storytelling as Growth Catalysts 
- News
- Economy
- Central Banks
- Investing
- Research
- Roundups
- Digital Currency
- Insights
- Technical Analysis
- Technology
- Business
- Law
- Health
- Nature
- Fintech
- Science
- Topic
- Opinions
- ©PUBLISH holdings LLC . All Rights Reserved.
Coca-Cola signs new, extension deals with Bayern Munich, Juventus, PSG, Liverpool, Tottenham
-
Coca-Cola extended its partnership with Bayern Munich.
Coca-Cola has signed new or extended partnerships with European soccer clubs Bayern Munich, Juventus, Liverpool, Paris Saint-Germain and Tottenham Hotspur.
The beverage firm will leverage its deals with the Uefa Champions League clubs to launch new marketing campaigns for its original Coca-Cola brand and Coca-Cola Zero low-calorie product in 2023.
The new deals also give Coca-Cola club rights to offering matchday experiences, hospitality tickets, and limited edition merchandise prizes.
According to Michael Willeke, Coca-Cola’s integrated marketing experience director for Europe, they are excited to offer fans the chance to enjoy incredible experiences and unique moments, at home, at bars and restaurants, and in the stadiums, as part of their new campaign.
Editor's Picks
- Market Data
