Senior Lecturer: University of Huddersfield Business School, University of Huddersfield
BA(Hons), MSc (Distinction), PGCHE, FHEA
Senior lecturer at University of Huddersfield Business School specialising in business marketing and brand experience management. Specific research interests include the role of digital technology in marketing innovation, and the organisation of marketing practice. I am also interested in the political economy of sport business management at an international level, with specific interest toward the changing consumer culture in 21st century China.
Business moguls seek to build a Wanda-full future for sport in China
Jun 10, 2016 16:06 pm UTC| Insights & Views Business Sports
Wang Jianlin of Wanda Dalian. Jack Ma of Alibaba. Heard of them? Not many people outside of China have, but they are the modern-day moguls powering Chinas entrepreneurial sprint towards economic supremacy. They are also...
Johannesburg in a time of darkness: Ivan Vladislavić’s new memoir reminds us of the city’s fragility
Labour can afford to be far more ambitious with its economic policies – voters are on board
Sudan: civil war stretches into a second year with no end in sight